Senior Market Research Analyst Salary

The average pay for a Senior Market Research Analyst is $69,864 per year. Most people move on to other jobs if they have more than 20 years' experience in this field.

$54,659 - $91,378
$55K
$70K
$91K
MEDIAN: $69,572
10%
50%
90%

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$0$94K
Salary $54,659 - $91,378
Bonus $1,919 - $10,423
Profit Sharing $4,913
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$56,256 - $94,384
  • Country: United States
  • Currency: USD
  • Updated: 22 Sep 2017
  • Individuals Reporting: 140

Find Out Exactly What You Should Be Paid

United States (change)

Job Description for Senior Market Research Analyst

A senior marketing research analyst holds an upper-management position in a company. They oversee the collection and analysis of statistics related to their organization’s products or services. The senior marketing research analyst uses the conclusions they have drawn from this data to work with marketing teams to tweak existing marketing campaigns and develop new ones. In some situations, the senior analyst may also assist product development teams in developing new iterations and improvements for existing goods.

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Senior Market Research Analyst Tasks

  • Assist in the development of marketing plans.
  • Track and analyze marketing and sales trends, forecasts and prepare reports in order to measure the effectiveness of programs.
  • Conduct research market conditions in specific areas, and analyze customer preferences to determine potential sales of a product or service.
  • Gather data on competitors and past sales to analyze prices and methods of marketing and distribution.

Common Career Paths for Senior Market Research Analyst


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Senior Market Research Analyst Job Listings

Popular Skills for Senior Market Research Analyst

Pay by Experience Level for Senior Market Research Analyst

Pay by Experience for a Senior Market Research Analyst has a positive trend. An entry-level Senior Market Research Analyst with less than 5 years of experience can expect to earn an average total compensation of $63,000 based on 74 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Senior Market Research Analyst with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $74,000 based on 57 salaries. An experienced Senior Market Research Analyst which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $92,000 based on 28 salaries. A Senior Market Research Analyst with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $88,000 based on 9 salaries.

Pay Difference by Location

National Average: $71,218

Larger city markers indicate a job is popular in that location.

Related Job Salaries

Key Stats for Senior Market Research Analyst

Gender

Female
57 %
Male
43 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 24 votes.
Less than 1 year
1%
1-4 years
43%
5-9 years
33%
10-19 years
19%
20 years or more
5%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Senior Market Research Analyst Salaries

▲29%

▲24%

▲4%

National Average
$71,000

▼12%

Skills That Affect Senior Market Research Analyst Salaries

National Average
$71,000




Market Analysis
▼5%

Microsoft Excel
▼5%

Research Analysis
▼11%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 24 votes.

Gender

Female
57 %
Male
43 %

Years of Experience

Less than 1 year
1%
1-4 years
43%
5-9 years
33%
10-19 years
19%
20 years or more
5%

Common Health Benefits

medical benefits
Medical: 90%
dental benefits
Dental: 85%
vision benefits
Vision: 73%
no benefits
None: 10%
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