Average Mid-Career Social Media Analyst Salary

$62,984
Avg. Base Salary (USD)
10%
$41k
MEDIAN
$63k
90%
$88k

The average salary for a Social Media Analyst is $62,984

Base Salary
$41k - $88k
Bonus
$786 - $8k
Total Pay
$31k - $89k
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What is the Pay by Experience Level for Social Media Analysts?

What Do Social Media Analysts Do?

Social Media Analyst Tasks
  • Collect, structure, and store information from social media in databases, including appropriate metadata.
  • Write copy and produce content for social media platforms within organizational guidelines.
  • Define key variables to track and understand brand and customer perceptions and behavior.
  • Create and interpret reports on current state of the field, gaps, and opportunities.
  • Apply statistical techniques to extract business-relevant findings and make strategic recommendations.
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Gender Breakdown

Female
69.2%
Male
30.8%
This data is based on 26 survey responses. Learn more about the gender pay gap.

Common Health Benefits

Medical

85%

Dental

82%

Vision

70%

None

15%