Social Media Analyst Salary

A Social Media Analyst earns an average salary of $46,213 per year. People in this job generally don't have more than 10 years' experience.

$34,530 - $63,100
$35K
$46K
$63K
MEDIAN: $46,098
10%
50%
90%

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$11.00 - $27.23
$11
$16
$27
MEDIAN: $15.53
10%
50%
90%

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$0$65K
Salary $34,530 - $63,100
Bonus $49.55 - $7,684
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,041 - $65,235
  • Country: United States
  • Currency: USD
  • Updated: 15 Oct 2017
  • Individuals Reporting: 139
Hourly Data $0$37
Hourly Rate $11.00 - $27.23
Overtime $30.75
Annual Data $0$65K
Bonus $49.55 - $7,684
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,041 - $65,235
  • Country: United States
  • Currency: USD
  • Updated: 15 Oct 2017
  • Individuals Reporting: 39

Job Description for Social Media Analyst

Companies today have to carefully craft and maintain their online brand presence, and this kind of work usually is performed by a social media analyst who is highly skilled in online communication. This job requires a person who is adept at search engine optimization (SEO) and able to maintain a consistent, positive image across the spectrum of current and emerging social media platforms. Social media analysts must gather data to formulate and execute methods of brand maintenance across the wide variety of social media platforms. Other common functions include finding creative ways of using social media to engage the target audience, increasing brand visibility, and devising new ways to increase sales via new social platforms. They also communicate with individuals across the organization to determine their social media needs.

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Social Media Analyst Tasks

  • Collect, structure, and store information from social media in databases, including appropriate metadata.
  • Write copy and produce content for social media platforms within organizational guidelines.
  • Define key variables to track and understand brand and customer perceptions and behavior.
  • Create and interpret reports on current state of the field, gaps, and opportunities.
  • Apply statistical techniques to extract business-relevant findings and make strategic recommendations.

Social Media Analyst Job Listings

Popular Skills for Social Media Analyst

Pay Difference by Location

National Average: $45,195

Larger city markers indicate a job is popular in that location.

Related Job Salaries

Key Stats for Social Media Analyst

Gender

Female
64 %
Male
36 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 32 votes.
Less than 1 year
19%
1-4 years
67%
5-9 years
12%
10-19 years
1%

Experience Affects Social Media Analyst Salaries

▲22%

▲1%

National Average
$45,000

Skills That Affect Social Media Analyst Salaries



Microsoft Excel
▲1%

Data Analysis
▼0%

National Average
$45,000


Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 32 votes.

Gender

Female
64 %
Male
36 %

Years of Experience

Less than 1 year
19%
1-4 years
67%
5-9 years
12%
10-19 years
1%

Common Health Benefits

medical benefits
Medical: 75%
dental benefits
Dental: 68%
vision benefits
Vision: 56%
no benefits
None: 23%