▼23%
$63,670
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$45k
MEDIAN
$64k
90%
$83k
The average salary for a Social Media Analyst is $63,670 in 2026
Base Salary
$45k - $83k
Bonus
$253 - $9k
Profit Sharing
$0 - $863
Commission
$0 - $971
Total Pay
$39k - $85k
Is Average Social Media Analyst Salary your job title? Find out what you should be paid
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What is the Pay by Experience Level for Social Media Analysts?
What Do Social Media Analysts Do?
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How do Social Media Analysts Rate Their Jobs?
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Common Health Benefits for a Social Media Analyst
Medical
70%
Dental
60%
Vision
60%
None
30%
Gender Breakdown for Social Media Analysts
Female
61.5%
Male
30.8%
This data is based on 13 survey responses. Learn more about the gender pay gap.
FAQs About Social Media Analysts
What is the highest pay for Social Media Analysts?
Our data indicates that the highest pay for a Social Media Analyst is $83k / year
What is the lowest pay for Social Media Analysts?
Our data indicates that the lowest pay for a Social Media Analyst is $45k / year
How can Social Media Analysts increase their salary?
Increasing your pay as a Social Media Analyst is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Social Media Analyst that oversees more junior Social Media Analysts, this experience can increase the likelihood to earn more.