Web Analytics Specialist Salary

The average salary for a Web Analytics Specialist is $63,899 per year. The skills that increase pay for this job the most are JavaScript and Data Analysis. People in this job generally don't have more than 20 years' experience.

$40,268 - $94,172
$40K
$65K
$94K
MEDIAN: $64,907
10%
50%
90%

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$0$100K
Salary $40,268 - $94,172
Bonus $1,010 - $8,538
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,587 - $100,208
  • Country: United States
  • Currency: USD
  • Updated: 22 Oct 2017
  • Individuals Reporting: 40

Job Description for Web Analytics Specialist

Web analytics specialists use a variety of tools to determine which online marketing tactics are working for a company and how these efforts can be improved. These analysts should be proficient in various coding languages and able to create automation methods for tasks which will be carried out regularly, and a strong understanding of Google Analytics is also necessary for this position.

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Web Analytics Specialist Tasks

  • Organize, interpret and summarize findings, creating presentations and reports.
  • Analyze data using statistical methods to identify trends, meet organizational goals and feed dashboards.
  • Define metrics and track, analyze and report on specific project outcomes.
  • Import, clean, review, expand, validate and document datasets.
  • Engage across units to identify and meet data needs.

Web Analytics Specialist Job Listings

Popular Skills for Web Analytics Specialist

Related Job Salaries

Key Stats for Web Analytics Specialist

Gender

Female
23 %
Male
77 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 8 votes.
1-4 years
65%
5-9 years
30%
10-19 years
5%

Experience Affects Web Analytics Specialist Salaries

Mid-Career
▲42%

Experienced
▲11%

National Average
$66,000

▼13%

Skills That Affect Web Analytics Specialist Salaries

JavaScript
▲16%

Data Analysis
▲8%


National Average
$66,000

Microsoft Excel
▼8%

Google Analytics
▼12%

Search Engine Optimization (SEO)
▼19%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 8 votes.

Gender

Female
23 %
Male
77 %

Years of Experience

1-4 years
65%
5-9 years
30%
10-19 years
5%

Common Health Benefits

medical benefits
Medical: 92%
dental benefits
Dental: 82%
vision benefits
Vision: 71%
no benefits
None: 8%