$61,162
Avg. Salary
$15.26
Avg. Hourly Rate
Help us gather more data! Is Web Analytics Specialist your job title? Find out what you're worth.

The average pay for a Web Analytics Specialist is $15.26 per hour.

The average pay for a Web Analytics Specialist is $61,162 per year.

$0.00
10%
$15.26
50%
$0.00
90%
MEDIAN $15.26
$41k
10%
$61k
50%
$98k
90%
MEDIAN $61,162
$40,702 - $98,415
$41K
$61K
$98K
MEDIAN: $61,162
10%
50%
90%

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$0$105K
Salary $40,702 - $98,415
Bonus $1,017 - $17,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$38,666 - $105,102
  • Country: United States
  • Currency: USD
  • Updated: 14 Jan 2019
  • Individuals Reporting: 90

Job Description for Web Analytics Specialist

Web analytics specialists use a variety of tools to determine which online marketing tactics are working for a company and how these efforts can be improved. These analysts should be proficient in various coding languages and able to create automation methods for tasks which will be carried out regularly, and a strong understanding of Google Analytics is also necessary for this position.

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Web Analytics Specialist Tasks
  • Import, clean, review, expand, validate and document datasets.
  • Engage across units to identify and meet data needs.
  • Define metrics and track, analyze and report on specific project outcomes.
  • Organize, interpret and summarize findings, creating presentations and reports.
  • Analyze data using statistical methods to identify trends, meet organizational goals and feed dashboards.

Web Analytics Specialist Job Listings

Popular Skills for Web Analytics Specialist

Related Job Salaries

Key Stats for Web Analytics Specialist

Gender

Female
35 %
Male
65 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 15 votes.
1-4 years
60%
5-9 years
30%
10-19 years
9%
20 years or more
1%

Experience Affects Web Analytics Specialist Salaries

Mid-Career
▲51%

Experienced
▲18%

National Average
$62,000

▼7%

Skills That Affect Web Analytics Specialist Salaries

JavaScript
▲24%

Data Analysis
▲15%

▲11%

National Average
$62,000

Microsoft Excel
▼2%

Google Analytics
▼6%

Search Engine Optimization (SEO)
▼14%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 15 votes.

Gender

Female
35 %
Male
65 %

Years of Experience

1-4 years
60%
5-9 years
30%
10-19 years
9%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 91%
dental benefits
Dental: 80%
vision benefits
Vision: 72%
no benefits
None: 8%