Package designers are responsible for creating effective packaging on behalf of their organization. They are in charge of facilitating the design creation, concept, ideas, execution, and implementation. These professionals have strong communication skills to transfer concepts into well-executed designs. They take different project requirements and process them into efficient design products that will be used for different package purposes.
These individuals possess excellent teamwork abilities to share their progress and suggest new ways to make their creations more effective. Some of their main responsibilities include making drafts by hand or on the computer. These designers work effectively under strict deadlines and can handle multitasking on different projects. In addition, they work well on their own with minimal supervision. Package designers work in an office setting with other designers, in order to facilitate product ideas, modify their drafts, and identify areas where improvement is needed. They are proficient with design software and usability rules. They use a personal computer to draw, design, and modify package concepts before they are sent to production. They follow cost-effective standards and strive to use environmentally friendly materials in their packaging creations. Other duties include participating in progress meetings and doing quality controls checks before production. These professionals develop strong business relationships with artists and vendors to increase brand recognition. They usually report their progress to the package design supervisor in their department.
A bachelor's degree in package design, industrial design, or a similar field is usually required for this position. In addition, previous years of experience as a package designer can be helpful. Industry and design certifications are a plus.
Package Designer Tasks
- Research materials and processes for improving designs and manufacture.
- Create specifications and requirements to create standardized packaging.
- Create design concepts and samples that fit with manufacturing requirements.
- Create plans, drawings, and mock-ups and transform those into engineering specifications with material requirements.