Advertising Broadcast Producer Salary
An Advertising Broadcast Producer earns an average salary of $64,238 per year. Pay for this job rises steadily for more experienced workers, but goes down noticeably for the few employees with more than 20 years' experience. Most people with this job move on to other positions after 20 years in this field.
|Salary||$40,174 - $106,807|
|Bonus||$800 - $7,500|
|Total Pay (|
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).)
|$39,673 - $107,575|
|Bonus||$800 - $7,500|
|Total Pay (||$39,673 - $107,575|
Job Description for Advertising Broadcast Producer
An advertising broadcast producer helps create commercials and public service announcements that television and radio stations will broadcast. The producer is typically in charge of most of what goes on behind the scenes in creating these spots, with the amount of responsibility delegated to this position depending on the position and size of the media outlet. In smaller outlets, the producer may help write and edit copy, set up and record all audio and visual pieces, edit them, complete post-production work on levels, and add screen graphics. Larger media outlets may have dedicated employees to take perform some of these tasks, but it is still likely that the broadcast producer will play some part in each of those aspects as the overall manager of the project.Read More...
Because most commercials to be aired are either sent from larger networks for contractual broadcast obligations or created in-house by entities that wish to air a commercial, the advertising broadcast producer's job typically revolves around helping create advertisements for the media outlet and its programs. Smaller advertising accounts may also turn to the broadcast provider to help them create advertising or public service announcements as well.
In any case, the advertising broadcast producer helps prepare and review all written copy, set lighting and sound levels, and checks for any distractions (such as the hum of air-conditioners, or glare off an actor's glasses). The producer helps with or supervises editing after active recording is complete, and then ensures that post-production conforms with quality and standards for commercials normally aired on the station.
To work as an advertising broadcast producer, a person must typically have a bachelor's degree in communications, journalism, or a related discipline, typically with an emphasis on production and editing work. The broadcast producer typically either starts at smaller media markets and gains practical experience that way, or they work as a production assistant at a larger outlet first. Advertising broadcast producers typically work in studios, normally during regular business hours.
Advertising Broadcast Producer Tasks
- Plan production process (budgets, schedules, etc.) in entirety from pre-production through to post-production.
- Track potential legal issues and respond accordingly.
- Communicate vision and progress to stakeholders and staff.
- Maintain communication with creative and accounting departments to ensure smooth workflow.
Popular Skills for Advertising Broadcast Producer
Pay by Experience Level for Advertising Broadcast Producer
Pay by Experience for an Advertising Broadcast Producer has a positive trend. An entry-level Advertising Broadcast Producer with less than 5 years of experience can expect to earn an average total compensation of $59,000 based on 74 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. An Advertising Broadcast Producer with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $70,000 based on 54 salaries. An experienced Advertising Broadcast Producer which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $79,000 based on 33 salaries. An Advertising Broadcast Producer with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $67,000 based on 16 salaries.
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