Internet Marketing Analyst Salary

The average salary for an Internet Marketing Analyst is $41,851 per year. People in this job generally don't have more than 10 years' experience. A skill in Web Analytics is associated with high pay for this job.

$30,622 - $62,667
MEDIAN: $41,850

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$30,622 - $62,667  
$206.08 - $7,563  
Profit Sharing
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$30,468 - $63,042  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 115
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Job Description for Internet Marketing Analyst

Internet marketing analysts decipher data on the internet and translate it into information that most people can read, understand, and interpret. The data that internet marketing analysts collect is important to many businesses and corporations, as the data is used to determine consumer behavior and shopping patterns.


Internet Marketing Analyst Tasks

  • Seek and provide information to help companies determine new online customer markets.
  • Measure and assess customer satisfaction of website.
  • Collect and analyze data on internet site access destinations, customer preferences, and buying habits to identify potential markets.
  • Conduct research on online consumer trends to predict successful electronic marketing strategies.

Online Marketing Data Analyst Job Listings

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Popular Skills for Internet Marketing Analyst

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Experience Affects Internet Marketing Analyst Salaries

up arrow 42%

National Average

Skills That Affect Internet Marketing Analyst Salaries

Web Analytics
up arrow 14%

Search Engine Marketing (SEM)
up arrow 5%

up arrow 5%

up arrow 4%

Marketing Communications
up arrow 3%

Microsoft Office
up arrow 3%

up arrow 2%

Google Analytics

National Average

Search Engine Optimization (SEO)
up arrow 6%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 13 votes.


45 %
55 %

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years

Common Health Benefits

medical benefits
Medical: 82%
dental benefits
Dental: 64%
medical benefits
Vision: 52%
dental benefits
None: 18%