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Senior Research Analyst, Marketing Salary

A Senior Research Analyst, Marketing earns an average salary of $68,424 per year. Most people with this job move on to other positions after 20 years in this field. Experience has a moderate effect on income for this job.
$48,470 - $98,183
(Median)
48K
68K
83K
98K
MEDIAN: $68,423
10%
50%
75%
90%

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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Salary
$48,470 - $98,183  
   
Bonus
$-0.49 - $9,863  
Profit Sharing
$600 - $3,052  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$48,783 - $102,101  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 156
United States (change)

Job Description for Senior Research Analyst, Marketing

The overall job of a senior marketing research analyst is to work with market-related data to determine the potential of a service or product. This means that they must collect data on existing and potential markets, changes in relevant industries, and market conditions. Then they will organize, analyze and report on that data.

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Senior Research Analyst, Marketing Tasks

  • Conduct research market conditions in specific areas, and analyze customer preferences to determine potential sales of a product or service.
  • Gather data on competitors and past sales to analyze prices and methods of marketing and distribution.
  • Assist in the development of marketing plans.
  • Track and analyze marketing and sales trends, forecasts and prepare reports in order to measure the effectiveness of programs.

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Popular Skills for Senior Research Analyst, Marketing

Pay by Experience Level for Senior Research Analyst, Marketing

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Related Job Salaries

Experience Affects Senior Research Analyst, Marketing Salaries

Late-Career
up arrow 36%

Experienced
up arrow 16%


National Average
$70,000

Entry-Level
up arrow 11%

Skills That Affect Senior Research Analyst, Marketing Salaries

Market Research
up arrow 8%

Data Analysis
0%

National Average
$70,000

Microsoft Office
up arrow 4%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 49 votes.

Gender

Female
50 %
Male
50 %

Years of Experience

1-4 years
32%
5-9 years
41%
10-19 years
17%
20 years or more
10%

Common Health Benefits

medical benefits Medical: 95% dental benefits Dental: 79%
vision benefits Vision: 69% employee benefits None: 4%