The average salary for a Digital Strategist in Australia is AU$76,984.
Tell us about your job and pay factors like skills and education Find your market worth with a report tailored to you Negotiate your pay with confidence
What Do Digital Strategists Do?
A digital strategist generally works cooperatively with other members of a strategy team to create long-term goals and plans for their products. This is a job for a creative and innovative thinker that understands technology and the people who use it. Companies rely on digital strategists to determine the best direction of digital product and services, so it is important that prospective strategists have a proven track record in this line of work. This person also must have excellent interpers…Read more
Digital Strategist Tasks
- Create strategy and content for web presence and outreach.
- Identify new communities and technologies for marketing efforts.
- Create, update, and enforce digital style guides and branding efforts.
- Define, track, analyze, and report on metrics and analytics to understand reach.
- Create, edit, update, connect, and share digital video, images, text, and graphics.
Digital Strategist Job Listings
What Are Popular Skills for Digital Strategists?
Skills in Strategic Marketing, Strategic Planning and Online Marketing are correlated to pay that is above average. Skills that pay less than market rate include Social Media Marketing and Digital Marketing.
What is the Pay by Experience Level for Digital Strategists?
An entry-level Digital Strategist with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of AU$52,381 based on 7 salaries. An early career Digital Strategist with 1-4 years of experience earns an average total compensation of AU$68,342 based on 66 salaries. A mid-career Digital Strategist with 5-9 years of experience earns an average total compensation of AU$89,549 based on 35 salaries. An experienced Digital Strategist with 10-19 years of experience earns an average total compensation of AU$128,677 based on 25 salaries. In their late career (20 years and higher), employees earn an average total compensation of AU$204,000.
Pay Difference by Location
Employees with Digital Strategist in their job title in Sydney, New South Wales earn an average of 22.9% more than the national average. These job titles also find higher than average salaries in Melbourne, Victoria (0.2% more). The lowest salaries can be found in Brisbane, Queensland (15.9% less) and Perth, Western Australia (15.6% less).
Years of Experience
This data is based on 138 survey responses.