A Senior Marketing Manager earns an average salary of AU$118,658 per year. Most people move on to other jobs if they have more than 20 years' experience in this field.

AU$77,659 - AU$150,414
AU$78K
AU$120K
AU$150K
MEDIAN: AU$117,358
10%
50%
90%
AU$39.49 - AU$90.00
AU$47
MEDIAN: AU$47.00
50%
AU$0AU$165K
Salary AU$77,659 - AU$150,414
Bonus AU$4,877 - AU$24,960
Profit Sharing AU$4,000
Commission AU$32,500
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
AU$78,551 - AU$165,087
  • Country: Australia
  • Currency: AUD
  • Updated: 20 Jan 2018
  • Individuals Reporting: 232
Hourly Data AU$0AU$90
Hourly Rate AU$47.00
Overtime AU$52.13
Annual Data AU$0AU$165K
Bonus AU$4,877 - AU$24,960
Commission AU$32,500
Profit Sharing AU$4,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
AU$78,551 - AU$165,087
  • Country: United States
  • Currency: AUD
  • Updated: 20 Jan 2018
  • Individuals Reporting: 9

Job Description for Senior Marketing Manager

A senior marketing manager is generally a middle-management position that oversees marketing planning, product development, and brand management. Often, senior marketing managers are responsible for researching target markets, planning display marketing, providing feedback into product development, and working with sales, marketing, engineering, and product teams to understand and determine objectives and goals. They also develop and maintain marketing strategies to meet those objectives and goals. A good senior marketing manager is someone who excels at thinking creatively and strategically, has a strong understanding of marketing principles, and is comfortable with interpreting research data for use in shaping a marketing campaign. Senior marketing managers may work for a marketing agency or may work within a business’ marketing department. For the most part, their responsibilities will be similar; however, senior marketing managers at a marketing agency may be expected to manage several campaigns at once, so strong multitasking skills are helpful.

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Senior Marketing Manager Tasks

  • Create, recommend and implement marketing programs and campaigns for products and services of the organization.
  • Manage the selection, training and development of marketing staff.
  • Manage and analyze results of all marketing programs and recommend changes to approach based on performance.
  • Collaborate with product managers to implement new and modified programs and initiatives.

Senior Marketing Manager Pay By Employer

$0$173K

Amazon.com Inc
37 profiles
$126,078

AT&T Inc.
24 profiles
$95,894

$104,683

Microsoft Corp
19 profiles
$139,717

$120,173

T-Mobile, Inc.
15 profiles
$122,261

Dell, Inc.
12 profiles
$118,393

PepsiCo Inc
9 profiles
$124,955

Medtronic, Inc.
9 profiles
$130,000

Oracle Corp.
9 profiles
$129,418

Common Career Paths for Senior Marketing Manager


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Senior Marketing Manager Job Listings

Popular Skills for Senior Marketing Manager

Pay by Experience Level for Senior Marketing Manager

Pay by Experience for a Senior Marketing Manager has a positive trend. An entry-level Senior Marketing Manager with less than 5 years of experience can expect to earn an average total compensation of AU$86,000 based on 24 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Senior Marketing Manager with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of AU$117,000 based on 71 salaries. An experienced Senior Marketing Manager which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of AU$130,000 based on 96 salaries. A Senior Marketing Manager with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of AU$125,000 based on 20 salaries.

Pay Difference by Location

National Average: AU$120,206

Larger city markers indicate a job is popular in that location.

Senior Marketing Manager Reviews

Q: What is it like working as a Senior Marketing Manager?

Senior Marketing Manager in Newcastle:
"Good Work Culture."
Pros: The variety of different applications in my work.
Cons: Harsh deadlines and pay for skills I bring to the job.

Related Job Salaries

Key Stats for Senior Marketing Manager

Gender

Female
76 %
Male
24 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 3 votes.
1-4 years
6%
5-9 years
27%
10-19 years
54%
20 years or more
13%

Experience Affects Senior Marketing Manager Salaries

▲8%

▲4%

National Average
AU$120,000

▼2%

▼29%

Skills That Affect Senior Marketing Manager Salaries

Strategic Marketing
▲2%

Marketing Communications
▲1%

National Average
AU$120,000



Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 3 votes.

Gender

Female
76 %
Male
24 %

Years of Experience

1-4 years
6%
5-9 years
27%
10-19 years
54%
20 years or more
13%

Common Health Benefits

medical benefits
Medical: 14%
dental benefits
Dental: 5%
vision benefits
Vision: 3%
no benefits
None: 85%