The average salary for a Marketing Manager in Germany is €47,175.
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What Do Marketing Managers Do?
A marketing manager is a person within a company who supervises and helps create the various advertising or merchandising sales campaigns the business uses to sell itself and its products. A marketing manager can be assigned to a single product, a product line, a brand, or the entire company. The manager typically must incorporate a variety of input from creative, research, advertising, and sales teams.
A marketing manager typically oversees one or more marketing campaigns. The manager may dev…Read more
Marketing Manager Tasks
- Assist in developing market research studies and analyze their findings.
- Assist in creating, recommending and implementing marketing programs and campaigns for products and services of the organization.
- Collaborate with product managers to implement new and modified programs and initiatives.
- Monitor and analyze the performance of marketing programs in order to guide current and future strategies.
Explore the most common career paths for Marketing Manager. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner
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Digital Marketing Manager
Somewhat common (8 - 20%)
Marketing Manager Job Listings
What Are Popular Skills for Marketing Managers?
Skills in Marketing Management and Strategic Marketing are correlated to pay that is above average. Skills that pay less than market rate include Social Media Marketing, Online Marketing and Marketing Communications.
What is the Pay by Experience Level for Marketing Managers?
An entry-level Marketing Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of €36,413 based on 14 salaries. An early career Marketing Manager with 1-4 years of experience earns an average total compensation of €40,154 based on 222 salaries. A mid-career Marketing Manager with 5-9 years of experience earns an average total compensation of €52,034 based on 150 salaries. An experienced Marketing Manager with 10-19 years of experience earns an average total compensation of €69,522 based on 86 salaries. In their late career (20 years and higher), employees earn an average total compensation of €93,688.
Pay Difference by Location
Employees with Marketing Manager in their job title in Munich, Bavaria (Bayern) earn an average of 34.5% more than the national average. These job titles also find higher than average salaries in Frankfurt am Main, Hessen (27.5% more) and Hamburg, Hamburg (8.2% more). The lowest salaries can be found in Karlsruhe, Baden-Wuerttemberg (15.2% less), Berlin, Berlin (15.1% less) and Stuttgart, Baden-Wuerttemberg (8.8% less).
Years of Experience
This data is based on 486 survey responses.