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Average Senior Marketing Manager Salary in Germany

€60,803
Avg. Salary
€7,347
Bonus
€12,208
Profit Sharing
What am I worth?
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How should I pay?
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The average salary for a Senior Marketing Manager in Germany is €60,803.
10%
€44k
MEDIAN
€61k
90%
€101k
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Salary
€44k - €101k
Bonus
€3k - €20k
Profit Sharing
€0 - €12k
Total Pay
€44k - €113k
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What Do Senior Marketing Managers Do?

Senior Marketing Manager Tasks
  • Create, recommend and implement marketing programs and campaigns for products and services of the organization.
  • Manage the selection, training and development of marketing staff.
  • Manage and analyze results of all marketing programs and recommend changes to approach based on performance.
  • Collaborate with product managers to implement new and modified programs and initiatives.

Career Paths

Explore the most common career paths for Senior Marketing Manager. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Senior Marketing Manager
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)

Senior Marketing Manager Job Listings

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What Are Popular Skills for Senior Marketing Managers?

Skills in Marketing Management and Strategic Marketing are correlated to pay that is above average. Skills that pay less than market rate include Online Marketing, Digital Marketing and Marketing Communications.

What is the Pay by Experience Level for Senior Marketing Managers?

An early career Senior Marketing Manager with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of €50,541 based on 29 salaries. A mid-career Senior Marketing Manager with 5-9 years of experience earns an average total compensation of €61,135 based on 60 salaries. An experienced Senior Marketing Manager with 10-19 years of experience earns an average total compensation of €75,900 based on 39 salaries. In their late career (20 years and higher), employees earn an average total compensation of €90,000.
Employees with Senior Marketing Manager in their job title in Frankfurt am Main, Hessen earn an average of 33.2% more than the national average. These job titles also find higher than average salaries in Munich, Bavaria (Bayern) (17.1% more) and Hamburg, Hamburg (15.0% more). The lowest salaries can be found in Berlin, Berlin (6.1% less).

Years of Experience

This data is based on 139 survey responses.
Early Career
20.9%
Mid Career
43.2%
Experienced
28.1%
Late Career
7.9%

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