▼22%
€67,870
Avg. Base Salary (EUR)
/ year
Avg. Base Salary (EUR)
10%
€48k
MEDIAN
€68k
90%
€98k
The average salary for a Senior Marketing Manager is €67,870 in 2023
Base Salary
€48k - €98k
Bonus
€2k - €21k
Profit Sharing
€1k - €25k
Total Pay
€49k - €112k
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What is the Pay by Experience Level for Senior Marketing Managers?
What Do Senior Marketing Managers Do?
Senior Marketing Manager Tasks
- Create, recommend and implement marketing programs and campaigns for products and services of the organization.
- Manage the selection, training and development of marketing staff.
- Manage and analyze results of all marketing programs and recommend changes to approach based on performance.
- Collaborate with product managers to implement new and modified programs and initiatives.
Find your market worth – how it works:
How do Senior Marketing Managers Rate Their Jobs?
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Common Health Benefits for a Senior Marketing Manager
Medical
47%
Dental
9%
Vision
6%
None
53%
Gender Breakdown for Senior Marketing Managers
Female
56.3%
Male
41.7%
Prefer to self-define
2.1%
This data is based on 48 survey responses. Learn more about the gender pay gap.
FAQs About Senior Marketing Managers
What is the highest pay for Senior Marketing Managers?
Our data indicates that the highest pay for a Senior Marketing Manager is €98k / year
What is the lowest pay for Senior Marketing Managers?
Our data indicates that the lowest pay for a Senior Marketing Manager is €48k / year
How can Senior Marketing Managers increase their salary?
Increasing your pay as a Senior Marketing Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Senior Marketing Manager that oversees more junior Senior Marketing Managers, this experience can increase the likelihood to earn more.