Senior Marketing Manager with Strategic Marketing Skills Salary (India)

The average salary for a Senior Marketing Manager with Strategic Marketing skills is Rs 1,309,782 per year. Most people with this job move on to other positions after 20 years in this career. Pay for this job rises steadily for more experienced workers, but goes down noticeably for the few employees with more than 20 years' experience.

Rs 691,521 - Rs 2,956,682
Rs 690K
Rs 1M
Rs 3M
MEDIAN: Rs 1,385,879
10%
50%
90%
Rs 0Rs 3M
Salary Rs 691,521 - Rs 2,956,682
Bonus Rs 49,316 - Rs 496,372
Profit Sharing Rs 250,000
Commission Rs 570,910
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
Rs 707,719 - Rs 3,102,823
  • Country: India
  • Currency: INR
  • Updated: 20 Jan 2018
  • Individuals Reporting: 193

Job Description for Senior Marketing Manager

A senior marketing manager is generally a middle-management position that oversees marketing planning, product development, and brand management. Often, senior marketing managers are responsible for researching target markets, planning display marketing, providing feedback into product development, and working with sales, marketing, engineering, and product teams to understand and determine objectives and goals. They also develop and maintain marketing strategies to meet those objectives and goals. A good senior marketing manager is someone who excels at thinking creatively and strategically, has a strong understanding of marketing principles, and is comfortable with interpreting research data for use in shaping a marketing campaign. Senior marketing managers may work for a marketing agency or may work within a business’ marketing department. For the most part, their responsibilities will be similar; however, senior marketing managers at a marketing agency may be expected to manage several campaigns at once, so strong multitasking skills are helpful.

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Senior Marketing Manager Tasks

  • Create, recommend and implement marketing programs and campaigns for products and services of the organization.
  • Manage the selection, training and development of marketing staff.
  • Manage and analyze results of all marketing programs and recommend changes to approach based on performance.
  • Collaborate with product managers to implement new and modified programs and initiatives.

Senior Marketing Manager Job Listings

Pay by Experience Level for Senior Marketing Manager

Pay by Experience for a Senior Marketing Manager has a positive trend. An entry-level Senior Marketing Manager with less than 5 years of experience can expect to earn an average total compensation of Rs 1,020,000 based on 13 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Senior Marketing Manager with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of Rs 1,210,000 based on 44 salaries. An experienced Senior Marketing Manager which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of Rs 1,832,000 based on 52 salaries. A Senior Marketing Manager with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of Rs 1,700,000 based on 5 salaries.

Pay Difference by Location

National Average: Rs 1,498,794

Larger city markers indicate a job is popular in that location.

Key Stats for Senior Marketing Manager

Gender

Female
24 %
Male
76 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 8 votes.
Less than 1 year
1%
1-4 years
4%
5-9 years
36%
10-19 years
53%
20 years or more
6%

Experience Affects Senior Marketing Manager Salaries

▲22%

Late-Career
▲13%

National Average
Rs 1,499,000

▼19%

Entry-Level
▼32%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 8 votes.

Gender

Female
24 %
Male
76 %

Years of Experience

Less than 1 year
1%
1-4 years
4%
5-9 years
36%
10-19 years
53%
20 years or more
6%

Common Health Benefits

medical benefits
Medical: 86%
dental benefits
Dental: 9%
vision benefits
Vision: 8%
no benefits
None: 14%