The average salary for a Senior Marketing Manager in India is ₹1,405,479.
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What Do Senior Marketing Managers Do?
A senior marketing manager is generally a middle-management position that oversees marketing planning, product development, and brand management. Often, senior marketing managers are responsible for researching target markets, planning display marketing, providing feedback into product development, and working with sales, marketing, engineering, and product teams to understand and determine objectives and goals. They also develop and maintain marketing strategies to meet those objectives and go…Read more
Senior Marketing Manager Tasks
- Create, recommend and implement marketing programs and campaigns for products and services of the organization.
- Manage the selection, training and development of marketing staff.
- Manage and analyze results of all marketing programs and recommend changes to approach based on performance.
- Collaborate with product managers to implement new and modified programs and initiatives.
Popular Employer Salaries for Senior Marketing Manager
The top respondents for the job title Senior Marketing Manager are from the companies Amazon.com Inc, Daimler India Commercial Vehicles Pvt Ltd and Mahindra & Mahindra Ltd.. Reported salaries are highest at Amazon.com Inc where the average pay is ₹4,250,000. Other companies that offer high salaries for this role include Mahindra & Mahindra Ltd., earning around ₹2,500,000. Daimler India Commercial Vehicles Pvt Ltd pays the lowest at around ₹1,900,000. Arvind Ltd also pays on the lower end of the scale, paying ₹2,107,473.
Explore the most common career paths for Senior Marketing Manager. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner
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Vice President (VP), Marketing
Somewhat common (8 - 20%)
Senior Marketing Manager Job Listings
What Are Popular Skills for Senior Marketing Managers?
Skills in Marketing Management, Strategic Marketing and Product Marketing are correlated to pay that is above average. Skills that pay less than market rate include Branding and Marketing Communications.
What is the Pay by Experience Level for Senior Marketing Managers?
An entry-level Senior Marketing Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of ₹400,000 based on 6 salaries. An early career Senior Marketing Manager with 1-4 years of experience earns an average total compensation of ₹809,599 based on 77 salaries. A mid-career Senior Marketing Manager with 5-9 years of experience earns an average total compensation of ₹1,333,816 based on 238 salaries. An experienced Senior Marketing Manager with 10-19 years of experience earns an average total compensation of ₹1,596,068 based on 401 salaries. In their late career (20 years and higher), employees earn an average total compensation of ₹1,250,202.
Pay Difference by Location
Employees with Senior Marketing Manager in their job title in Bangalore, Karnataka earn an average of 40.1% more than the national average. These job titles also find higher than average salaries in New Delhi, Delhi (21.0% more) and Gurgaon, Haryana (9.5% more). The lowest salaries can be found in Hyderabad, Andhra Pradesh (12.8% less), Pune, Maharashtra (5.6% less) and Chennai, Tamil Nadu (2.4% less).
Years of Experience
This data is based on 803 survey responses.