The average salary for a Digital Media Specialist is $47,231.
Digital Media Specialist by
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What Do Digital Media Specialists Do?
Digital media specialists are responsible for creating and managing digital-related projects for their organization. They are in charge of organizing digital resources for media campaigns and presenting their progress and initiatives to executives in other departments. They generate digital media that increases brand loyalty and collaborate with other professionals; they must be an excellent team player, but also work well independently. Additionally, digital media specialists must be problem so…Read more
Digital Media Specialist Tasks
- Develop and implement online marketing policies and projects.
- Capture and track public sentiment and interests around the industry or product.
- Improve search engine optimization and general discovery of content by target groups.
- Analyze and report on web traffic, analytics, and engagement.
Job Satisfaction for Digital Media Specialist
Popular Employer Salaries for Digital Media Specialist
The top respondents for the job title Digital Media Specialist are from the companies Centro, Virginia Polytechnic Institute and State University (Virginia Tech) and NBCUniversal Media LLC.. Reported salaries are highest at NBCUniversal Media LLC. where the average pay is $65,000. Other companies that offer high salaries for this role include Centro, earning around $58,958. Brooks Rehabilitation pays the lowest at around $40,290. Virginia Polytechnic Institute and State University (Virginia Tech) also pays on the lower end of the scale, paying $49,585.
Explore the most common career paths for Digital Media Specialist. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner
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Digital Marketing Manager
Somewhat common (8 - 20%)
Digital Media Specialist Job Listings
What Are Popular Skills for Digital Media Specialists?
Skills in Video Editing are correlated to pay that is above average. Skills that pay less than market rate include Graphic Design, Adobe Photoshop, Web Content Management and Social Media Marketing.
What is the Pay by Experience Level for Digital Media Specialists?
An entry-level Digital Media Specialist with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $40,667 based on 65 salaries. An early career Digital Media Specialist with 1-4 years of experience earns an average total compensation of $45,708 based on 836 salaries. A mid-career Digital Media Specialist with 5-9 years of experience earns an average total compensation of $51,255 based on 368 salaries. An experienced Digital Media Specialist with 10-19 years of experience earns an average total compensation of $55,652 based on 168 salaries. In their late career (20 years and higher), employees earn an average total compensation of $60,297.
Pay Difference by Location
Employees with Digital Media Specialist in their job title in New York, New York earn an average of 22.7% more than the national average. These job titles also find higher than average salaries in Chicago, Illinois (16.4% more) and Los Angeles, California (14.0% more). The lowest salaries can be found in Phoenix, Arizona (7.0% less) and Atlanta, Georgia (2.3% less).
Years of Experience
This data is based on 1,493 survey responses.