$84,948
Avg. Salary
$18.58
Avg. Hourly Rate

Average additional compensation:

$9,996

Bonus

$5,044

Profit Sharing

$9,923

Commission

What am I worth?
How should I pay?

The average pay for a Marketing Director is $18.58 per hour.

The average pay for a Marketing Director is $84,948 per year.

10%
$12.01
10%
$18.58
50%
$33.96
90%
90%
MEDIAN $18.58
10%
$46k
10%
$85k
50%
$148k
90%
90%
MEDIAN $84,948
$45,613 - $148,346
$46K
$85K
$150K
MEDIAN: $84,948
10%
50%
90%

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$12.01 - $33.96
$12
$19
$34
MEDIAN: $18.58
10%
50%
90%

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$0$162K
Salary $45,613 - $148,346
Bonus $1,003 - $30,494
Profit Sharing $646 - $24,701
Commission $1,021 - $30,038
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$41,956 - $162,363
  • Country: United States
  • Currency: USD
  • Updated: 15 Apr 2019
  • Individuals Reporting: 15,309
Hourly Data $0$38
Hourly Rate $12.01 - $33.96
Hourly Tips $2.35
Overtime $15.66 - $38.68
Annual Data $0$162K
Bonus $1,003 - $30,494
Commission $1,021 - $30,038
Profit Sharing $646 - $24,701
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$41,956 - $162,363
  • Country: United States
  • Currency: USD
  • Updated: 15 Apr 2019
  • Individuals Reporting: 1,167

Job Description for Marketing Director

Marketing directors are responsible for managing and directing marketing tasks on behalf of their organization. They oversee their organization's marketing professionals and specify the scope of its marketing requirements and needs. Their main duties include creating projects, concepts and budgets for successful marketing campaigns, as well as helping resolve team issues and maintaining communication with clients, vendors and other managers within their company. They are also responsible for facilitating dialogue in their organization on marketing needs and requirements, including customers' needs. Marketing directors help brainstorm ideas, suggest appropriate technology to complete marketing tasks, coordinate with marketing professionals to modify campaigns and measure the progress of marketing projects. They collect data and refine research techniques to improve marketing performance in future endeavors.

Read More...
Marketing Director Tasks
  • Oversee staff operations, business planning, staff and advertising budget development.
  • Act as subject matter expert to leadership on issues relating to effective marketing.
  • Direct, plan and oversee the marketing strategies of the organization's products and services.
  • Maintain awareness in market changes and adjust marketing strategies accordingly.

Marketing Director Pay By Employer

$0$228K

Chick-Fil-A Inc
26 profiles
$30,374

YMCA
17 profiles
$51,394

Ingenico Inc
17 profiles
$127,115

$141,818

Microsoft Corp
14 profiles
$169,069

$109,908

Nike, Inc.
11 profiles
$133,094

AT&T Inc.
11 profiles
$143,917

$84,340

Medtronic, Inc.
10 profiles
$192,060

Common Career Paths for Marketing Director


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As Marketing Directors transition into upper-level roles such as Senior Vice President of Marketing, they may see a strong upturn in salary. Senior Vice Presidents of Marketing earn $191K on average per year. Becoming a Marketing VP is, more often than not, the most common role that Marketing Directors move into when they're ready for the next step in their career. The average salary for the position is $149K. Another frequent advance is for Marketing Directors to assume a Marketing Communications Director role; in this role, workers often earn $74K.

Marketing Director Job Listings

Popular Skills for Marketing Director


Marketing Directors seem to exploit a large range of skills on the job. Most notably, facility with Product Marketing, Strategic Marketing, and Strategic Planning are correlated to pay that is significantly above average, leading to increases of 22 percent, 16 percent, and 8 percent, respectively. Those listing Graphic Design as a skill should be prepared for drastically lower pay. Media / Public Relations and Social Media Marketing also typically command lower compensation. It is often found that people who know Marketing Management are also skilled in Marketing Communications and Branding.

Pay by Experience Level for Marketing Director

Pay by Experience for a Marketing Director has a positive trend. An entry-level Marketing Director with less than 5 years of experience can expect to earn an average total compensation of $51,000 based on 2,255 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Marketing Director with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $79,000 based on 3,194 salaries. An experienced Marketing Director which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $102,000 based on 3,834 salaries. A Marketing Director with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $108,000 based on 1,342 salaries.

Pay Difference by Location

National Average: $85,456

Larger city markers indicate a job is popular in that location.

San Francisco offers some of the highest pay in the country for Marketing Directors, 70 percent above the national average. Marketing Directors can also look forward to large paychecks in cities like Boston (+40 percent), New York (+39 percent), Seattle (+34 percent), and Chicago (+32 percent). Those in the field find the lowest salaries in Houston, 2 percent below the national average.

Related Job Salaries

Key Stats for Marketing Director

Gender

Female
67 %
Male
33 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 2819 votes.
Less than 1 year
1%
1-4 years
17%
5-9 years
27%
10-19 years
40%
20 years or more
16%

Experience Affects Marketing Director Salaries

▲26%

▲19%

National Average
$85,000

▼8%

▼40%

Skills That Affect Marketing Director Salaries

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 2819 votes.

Gender

Female
67 %
Male
33 %

Years of Experience

Less than 1 year
1%
1-4 years
17%
5-9 years
27%
10-19 years
40%
20 years or more
16%

Common Health Benefits

medical benefits
Medical: 82%
dental benefits
Dental: 70%
vision benefits
Vision: 60%
no benefits
None: 16%