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Average Digital Producer Salary

$63,029
Avg. SalaryShow Hourly Rate
$2,235
Bonus
$2,023
Profit Sharing
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The average salary for a Digital Producer is $63,029.
10%
$39k
MEDIAN
$63k
90%
$96k
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Salary
$39k - $96k
Bonus
$303 - $10k
Profit Sharing
$1 - $10k
Total Pay
$36k - $98k
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What Do Digital Producers Do?

Digital Producer Tasks
  • Manage full-cycle production of videos, website development, social web and/or mobile applications, online advertising, and email marketing.
  • Develop concept, design and/or narratives for projects.
  • Work with project managers to ensure the workflow, documentation, rights and clearances, and content tagging standards are upheld.
  • Lead a team of developers, designers, and strategists to ensure that the final product is consistent with the client's vision, budget and timeline.

Job Satisfaction for Digital Producer

3.5 out of 5
(183)
Satisfied
12Reviews

Popular Employer Salaries for Digital Producer

The top respondents for the job title Digital Producer are from the companies Gannett Co Inc, R/GA and TEGNA INC.. Reported salaries are highest at R/GA where the average pay is $92,031. Other companies that offer high salaries for this role include The Walt Disney Company and Hearst Magazines Inc., earning around $77,500 and $71,216, respectively. USA Today pays the lowest at around $34,491. TEGNA INC. and Gannett Co Inc also pay on the lower end of the scale, paying $37,500 and $44,219, respectively.

Career Paths

Explore the most common career paths for Digital Producer. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Digital Producer
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)

Digital Producer Job Listings

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What Are Popular Skills for Digital Producers?

Skills in Project Management and Production Management are correlated to pay that is above average. Skills that pay less than market rate include Social Media Marketing, Video Editing and Web Content Management.

What is the Pay by Experience Level for Digital Producers?

An entry-level Digital Producer with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $42,026 based on 25 salaries. An early career Digital Producer with 1-4 years of experience earns an average total compensation of $57,575 based on 464 salaries. A mid-career Digital Producer with 5-9 years of experience earns an average total compensation of $69,983 based on 330 salaries. An experienced Digital Producer with 10-19 years of experience earns an average total compensation of $77,071 based on 146 salaries. In their late career (20 years and higher), employees earn an average total compensation of $76,282.
Employees with Digital Producer in their job title in San Francisco, California earn an average of 30.1% more than the national average. These job titles also find higher than average salaries in Los Angeles, California (13.6% more) and New York, New York (12.4% more). The lowest salaries can be found in Chicago, Illinois (7.9% less), Portland, Oregon (4.0% less) and Washington, District of Columbia (1.3% less).

Years of Experience

This data is based on 991 survey responses.
Entry Level
2.5%
Early Career
46.8%
Mid Career
33.3%
Experienced
14.7%
Late Career
2.6%