The average salary for a Director of Public Relations (PR) is $85,466.
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$50k - $134k
$593 - $25k
$1k - $25k
$0 - $7k
$48k - $146k
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Job Description for Director of Public Relations (PR)
Directors of public relations (PR) are generally responsible for overseeing their organization's external - and, often, internal - communications. They create marketing strategies, help build relationships with external partners, and develop ways to promote a positive public image of their organization. Directors of public relations often manage a team that includes other PR professionals. They develop an overall departmental strategy and oversee its implementation, developing changes and additi…Read more
Director of Public Relations (PR) Tasks
- If engaged in fundraising, plan and direct activities to solicit and maintain funds for special projects and nonprofit organizations.
- Plan and direct PR programs designed to create and maintain a favorable public image for employers or clients.
Popular Employer Salaries for Director of Public Relations (PR)
Explore the most common career paths for Director of Public Relations (PR). Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Director of Public Relations (PR)
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)
Director of Public Relations (PR) Job Listings
Popular Skills for Director of Public Relations (PR)
Media / Public Relations
Social Media Marketing
Skills in Media / Public Relations, Strategic Planning and Corporate Communications are correlated to pay that is above average. Skills that pay less than market rate include Social Media Marketing and Marketing Communications.
Pay by Experience Level for Director of Public Relations (PR)
An early career Director of Public Relations (PR) with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of $58,129 based on 54 salaries. A mid-career Director of Public Relations (PR) with 5-9 years of experience earns an average total compensation of $80,429 based on 126 salaries. An experienced Director of Public Relations (PR) with 10-19 years of experience earns an average total compensation of $94,962 based on 202 salaries. In their late career (20 years and higher), employees earn an average total compensation of $99,469.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Director of Public Relations (PR) in their job title in San Francisco, California earn an average of 46.0% more than the national average. These job titles also find higher than average salaries in Washington, District of Columbia (36.7% more) and New York, New York (28.5% more). The lowest salaries can be found in Atlanta, Georgia (0.5% less).
Years of Experience
This data is based on 494 survey responses.
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