Average Marketing Manager with Marketing Communications Skills Salary at International Business Machines (IBM) Corp.

$122,449
Avg. Salary
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The average salary for a Marketing Manager with Marketing Communications skills at International Business Machines (IBM) Corp. is $122,449.
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United States (change)
Salary
$0 - $122k
Total Pay
$0 - $127k

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Job Description for Marketing Manager

Marketing Manager Tasks
  • Collaborate with product managers to implement new and modified programs and initiatives.
  • Monitor and analyze the performance of marketing programs in order to guide current and future strategies.
  • Assist in developing market research studies and analyze their findings.
  • Assist in creating, recommending and implementing marketing programs and campaigns for products and services of the organization.
The top respondents for the job title Marketing Manager are from the companies Amazon.com Inc, Comcast Cable, Inc. and UnitedHealth Group. Reported salaries are highest at Microsoft Corp where the average pay is $95,990. Other companies that offer high salaries for this role include Amazon.com Inc and Comcast Cable, Inc., earning around $84,598 and $82,723, respectively. Avalara pays the lowest at around $72,450. Cardinal Health, Inc. and UnitedHealth Group also pay on the lower end of the scale, paying $73,044 and $75,277, respectively.

Career Paths

Explore the most common career paths for Marketing Manager. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Marketing Manager
Marketing Director
Senior Marketing Manager
Vice President (VP), Marketing
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)

Marketing Manager Job Listings

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Popular Skills for Marketing Manager

Skills in Marketing Management are correlated to pay that is above average. Skills that pay less than market rate include Project Management and Strategic Marketing.