Media Planner / Buyer Salary

A Media Planner / Buyer earns an average salary of $48,471 per year. A skill in Strategic Planning is associated with high pay for this job. Pay for this job rises steadily for more experienced workers, but goes down noticeably for the few employees with more than 20 years' experience.

$35,865 - $61,895
$36K
$47K
$62K
MEDIAN: $47,063
10%
50%
90%

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$20.31 - $36.00
$23
MEDIAN: $22.96
50%

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$0$65K
Salary $35,865 - $61,895
Bonus $200 - $4,966
Profit Sharing $2,138
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,416 - $65,405
  • Country: United States
  • Currency: USD
  • Updated: 17 Jan 2018
  • Individuals Reporting: 152
Hourly Data $0$36
Hourly Rate $22.96
Overtime $30.50
Annual Data $0$65K
Bonus $200 - $4,966
Profit Sharing $2,138
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,416 - $65,405
  • Country: United States
  • Currency: USD
  • Updated: 17 Jan 2018
  • Individuals Reporting: 5

Job Description for Media Planner / Buyer

  • Work with the company and the creative team to determine the best advertising strategies.
  • Ensure advertising campaigns remain within the company's budget.
  • Conduct research to determine what forms of media will reach the company's target audience.
  • Purchase time or space for advertising from media companies, negotiate prices, and schedule advertisements.

Common Career Paths for Media Planner / Buyer


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Media Planner / Buyer Job Listings

Pay by Experience Level for Media Planner / Buyer

Pay by Experience for a Media Planner / Buyer has a positive trend. An entry-level Media Planner / Buyer with less than 5 years of experience can expect to earn an average total compensation of $46,000 based on 42 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Media Planner / Buyer with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $54,000 based on 15 salaries. An experienced Media Planner / Buyer which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $57,000 based on 8 salaries. A Media Planner / Buyer with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $49,000 based on 7 salaries.

Related Job Salaries

Key Stats for Media Planner / Buyer

Gender

Female
79 %
Male
21 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 25 votes.
Less than 1 year
2%
1-4 years
62%
5-9 years
22%
10-19 years
9%
20 years or more
6%

Experience Affects Media Planner / Buyer Salaries

Experienced
▲18%

Mid-Career
▲13%

Late-Career
▲2%

National Average
$48,000

▼5%

Skills That Affect Media Planner / Buyer Salaries

Strategic Planning
▲11%

▲2%

National Average
$48,000

Advertising
▼13%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 25 votes.

Gender

Female
79 %
Male
21 %

Years of Experience

Less than 1 year
2%
1-4 years
62%
5-9 years
22%
10-19 years
9%
20 years or more
6%

Common Health Benefits

medical benefits
Medical: 85%
dental benefits
Dental: 75%
vision benefits
Vision: 58%
no benefits
None: 12%