Average Search Engine Marketing (SEM) Specialist Salary

$46,662
Avg. SalaryShow Hourly Rate
$2,392
Bonus
$6,500
Commission
$2,049
Profit Sharing
What am I worth?
Get pay report
How should I pay?
Price a job
The average salary for a Search Engine Marketing (SEM) Specialist is $46,662.
10%
$35k
10%
$47k
50%
$66k
90%
90%
MEDIAN $46,662
Is Search Engine Marketing (SEM) Specialist your job title? Get a personalized salary report!
How it works:
1
Enter city & years of experience
2
Add pay factors like skills & education
3
Find your market worth with a report tailored to you
United States (change)
Salary
$35k - $66k
Bonus
$245 - $8k
Profit Sharing
$509 - $6k
Commission
$3k - $10k
Total Pay
$34k - $68k

Your Market Worth Over Time

How has your pay changed over time for your market? Find out by taking our salary quiz.

Job Description for Search Engine Marketing (SEM) Specialist

Search Engine Marketing (SEM) Specialist Tasks
  • Assist in the development and implementation of banner advertising, email and online marketing strategies.
  • Compile and organize website traffic data using tracking tools.
  • Coordinate transfer of incoming and outgoing internet information.

Popular Employer Salaries for Search Engine Marketing (SEM) Specialist

The top respondents for the job title Search Engine Marketing (SEM) Specialist are from the companies Expedia, Inc., Microsoft Corp and RIESTER. Reported salaries are highest at Expedia, Inc. where the average pay is $62,400. Other companies that offer high salaries for this role include RIESTER, earning around $55,000. Microsoft Corp pays the lowest at around $42,000. Pearson Education also pays on the lower end of the scale, paying $50,000.

Career Paths

Explore the most common career paths for Search Engine Marketing (SEM) Specialist. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Search Engine Marketing (SEM) Specialist
Search Engine Marketing (SEM) Manager
Digital Marketing Manager
Manager of Paid Search
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)

Search Engine Marketing (SEM) Specialist Job Listings

Popular Skills for Search Engine Marketing (SEM) Specialist

Skills in Google Ad Words, Search Engine Marketing (SEM) and Google Analytics are correlated to pay that is above average. Skills that pay less than market rate include Data Analysis and Microsoft Excel.

Pay by Experience Level for Search Engine Marketing (SEM) Specialist

An entry-level Search Engine Marketing (SEM) Specialist with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $41,196 based on 33 salaries. An early career Search Engine Marketing (SEM) Specialist with 1-4 years of experience earns an average total compensation of $46,741 based on 362 salaries. A mid-career Search Engine Marketing (SEM) Specialist with 5-9 years of experience earns an average total compensation of $57,119 based on 66 salaries. An experienced Search Engine Marketing (SEM) Specialist with 10-19 years of experience earns an average total compensation of $55,000 based on 15 salaries.
Employees with Search Engine Marketing (SEM) Specialist in their job title in Seattle, Washington earn an average of 28.6% more than the national average. These job titles also find higher than average salaries in Chicago, Illinois (8.1% more) and San Diego, California (5.8% more). The lowest salaries can be found in Denver, Colorado (4.2% less) and Atlanta, Georgia (3.6% less).

Years of Experience

This data is based on 476 survey responses.
Entry Level
6.9%
Early Career
76.1%
Mid Career
13.9%
Experienced
3.2%

Related Job Salaries