Average Digital Marketing Manager Salary

$66,408
Avg. SalaryShow Hourly Rate
$4,963
Bonus
$9,500
Commission
$2,911
Profit Sharing
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The average salary for a Digital Marketing Manager is $66,408.
10%
$44k
MEDIAN
$66k
90%
$99k
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Salary
$44k - $99k
Bonus
$724 - $14k
Profit Sharing
$302 - $10k
Commission
$604 - $35k
Total Pay
$42k - $102k
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What Do Digital Marketing Managers Do?

Digital Marketing Manager Tasks
  • Develop and implement strategies for new media and digital marketing teams.
  • Coordinate online marketing campaigns on all social and digital media platforms.
  • Build effective teams, manage multiple projects, and supervise collaboration between departments in order to drive positive business growth.
  • Lead website development and oversee all customer-facing digital communication channels.
  • Track growth and maintain analytics reports to provide up-to-date information to upper management.

Job Satisfaction for Digital Marketing Manager

3.7 out of 5
(1,015)
Highly Satisfied
97Reviews
The top respondents for the job title Digital Marketing Manager are from the companies Amazon.com Inc, Accenture and AEG Live. Reported salaries are highest at Test, Inc. where the average pay is $120,000. Other companies that offer high salaries for this role include Accenture and Amazon.com Inc, earning around $103,771 and $97,292, respectively. Nexstar Broadcasting Group, Inc. pays the lowest at around $55,000. AEG Live and TITAN Formwork Systems also pay on the lower end of the scale, paying $57,325 and $68,044, respectively.

Digital Marketing Manager Job Listings

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What Are Popular Skills for Digital Marketing Managers?

Skills in Online Marketing and Digital Marketing are correlated to pay that is above average. Skills that pay less than market rate include Search Engine Optimization (SEO), Email Marketing and Social Media Marketing.

What is the Pay by Experience Level for Digital Marketing Managers?

An entry-level Digital Marketing Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $44,407 based on 57 salaries. An early career Digital Marketing Manager with 1-4 years of experience earns an average total compensation of $58,873 based on 2,100 salaries. A mid-career Digital Marketing Manager with 5-9 years of experience earns an average total compensation of $71,193 based on 2,539 salaries. An experienced Digital Marketing Manager with 10-19 years of experience earns an average total compensation of $82,410 based on 1,065 salaries. In their late career (20 years and higher), employees earn an average total compensation of $88,253.
Employees with Digital Marketing Manager in their job title in San Francisco, California earn an average of 33.0% more than the national average. These job titles also find higher than average salaries in Seattle, Washington (16.0% more) and Boston, Massachusetts (14.1% more). The lowest salaries can be found in Denver, Colorado (9.5% less).

Years of Experience

This data is based on 5,901 survey responses.
Entry Level
1.0%
Early Career
35.6%
Mid Career
43.0%
Experienced
18.0%
Late Career
2.4%