The average pay for a Senior Brand Manager with Strategic Marketing skills in Irvine, California is {{pay}} per hour.
The average pay for a Senior Brand Manager with Strategic Marketing skills in Irvine, California is $107,351 per year.
Job Description for Senior Brand Manager
A senior brand manager focuses on establishing a brand identity either for the company as a whole or for its individual products or projects. In most situations, this involves also ensuring that individual product or service offerings have a brand image that conforms to that of the parent company. Once the branding identity of the company and products are established by the senior brand manager, he or she works with marketing, advertising, and creative personnel to make sure all efforts that promote the brand adhere to the standard created for it.
Read More...- Develop creative and compelling marketing material that is consistent with company vision.
- Oversee advertising campaigns to ensure they provide maximum return on investment.
- Establish financial targets, business objectives, and brand strategies that will facilitate positive company growth.
- Create a budget and organize resources to meet quarterly objectives.
- Research consumer behavior to identify industry trends and adjust brand marketing accordingly.
About Irvine, California
Male: |
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125,411 (48.8%) |
Female: |
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131,516 (51.2%) |
Irvine: |
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$93,781 |
California: |
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$64,500 |
Irvine: |
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$777,000 |
California: |
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$449,100 |
Senior Brand Manager Job Listings
Key Stats for Senior Brand Manager
Gender
Female
60 % |
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Male
40 % |
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