Average Senior Marketing Manager Salary

$98,486
Avg. SalaryShow Hourly Rate
$10,216
Bonus
$7,167
Commission
$5,193
Profit Sharing
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The average salary for a Senior Marketing Manager is $98,486.
10%
$68k
MEDIAN
$98k
90%
$140k
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Salary
$68k - $140k
Bonus
$3k - $23k
Profit Sharing
$2k - $20k
Commission
$1k - $35k
Total Pay
$70k - $154k
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What Do Senior Marketing Managers Do?

Senior Marketing Manager Tasks
  • Create, recommend and implement marketing programs and campaigns for products and services of the organization.
  • Manage the selection, training and development of marketing staff.
  • Manage and analyze results of all marketing programs and recommend changes to approach based on performance.
  • Collaborate with product managers to implement new and modified programs and initiatives.

Job Satisfaction for Senior Marketing Manager

3.8 out of 5
(911)
Highly Satisfied
52Reviews
The top respondents for the job title Senior Marketing Manager are from the companies Amazon.com Inc, Microsoft Corp and American Express Co. (AMEX). Reported salaries are highest at Microsoft Corp where the average pay is $144,309. Other companies that offer high salaries for this role include Medtronic, Inc. and Amazon.com Inc, earning around $132,434 and $131,006, respectively. AT&T Inc. pays the lowest at around $100,842. American Express Co. (AMEX) and Dell, Inc. also pay on the lower end of the scale, paying $104,461 and $118,030, respectively.

Senior Marketing Manager Job Listings

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What Are Popular Skills for Senior Marketing Managers?

Skills in Strategic Marketing, Marketing Management and Product Marketing are correlated to pay that is above average. Skills that pay less than market rate include Branding and Marketing Communications.

What is the Pay by Experience Level for Senior Marketing Managers?

An entry-level Senior Marketing Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $87,894 based on 31 salaries. An early career Senior Marketing Manager with 1-4 years of experience earns an average total compensation of $81,267 based on 457 salaries. A mid-career Senior Marketing Manager with 5-9 years of experience earns an average total compensation of $94,733 based on 2,182 salaries. An experienced Senior Marketing Manager with 10-19 years of experience earns an average total compensation of $106,701 based on 2,234 salaries. In their late career (20 years and higher), employees earn an average total compensation of $116,119.
Employees with Senior Marketing Manager in their job title in San Francisco, California earn an average of 27.6% more than the national average. These job titles also find higher than average salaries in Seattle, Washington (13.9% more) and Chicago, Illinois (1.6% more). The lowest salaries can be found in Los Angeles, California (1.5% less).

Years of Experience

This data is based on 5,414 survey responses.
Entry Level
0.6%
Early Career
8.4%
Mid Career
40.3%
Experienced
41.3%
Late Career
9.4%