The average salary for a Social Media Marketing Manager is $52,532.
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What Do Social Media Marketing Managers Do?
The social media marketing manager manages a company's online presence on various social media sites. They perform a wide variety of tasks, such as analyzing trends in social media, building brand awareness, and creating engaging content for users on the social media platforms. These managers must create an environment in which the company can successfully interact with current and prospective customers, responding to questions and helping resolve issues or complaints.
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Job Satisfaction for Social Media Marketing Manager
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Social Media Marketing Manager
Somewhat common (8 - 20%)
Social Media Marketing Manager Job Listings
What Are Popular Skills for Social Media Marketing Managers?
Skills in Social Media Marketing, Social Media Optimization and Content Management are correlated to pay that is above average. Skills that pay less than market rate include Marketing Communications and Online Marketing.
What is the Pay by Experience Level for Social Media Marketing Managers?
An entry-level Social Media Marketing Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $40,846 based on 35 salaries. An early career Social Media Marketing Manager with 1-4 years of experience earns an average total compensation of $48,471 based on 578 salaries. A mid-career Social Media Marketing Manager with 5-9 years of experience earns an average total compensation of $64,294 based on 282 salaries. An experienced Social Media Marketing Manager with 10-19 years of experience earns an average total compensation of $68,787 based on 67 salaries. In their late career (20 years and higher), employees earn an average total compensation of $70,791.
Pay Difference by Location
Employees with Social Media Marketing Manager in their job title in San Francisco, California earn an average of 45.2% more than the national average. These job titles also find higher than average salaries in Los Angeles, California (30.9% more) and New York, New York (27.8% more).
Years of Experience
This data is based on 973 survey responses.