The media supervisor typically oversees all media-related assignments within an organization. This includes developing and implementing media campaigns and marketing plans (which may include print, broadcast, and Internet campaigns). Media supervisors must have the ability to oversee a media project from creation to completion, as well as work cooperatively with supervisors and colleagues within their organization.
They also work closely with individual clients, developing media marketing plans specific to clients' requirements and presenting the campaign to clients in a timely, coherent, and professional manner. The media supervisor is also responsible for organizing a cooperative team within the organization, delegating assignments to team members and ensuring their work is completed within deadlines. In addition, these supervisors are also responsible for scheduling meetings with clients and partners, as well as orchestrating media-related training for staff as necessary.
A bachelor's degree and related experience are generally required for media supervisor positions. Media supervisors must be proficient with basic computer programs such as the Microsoft Office suite, as well as be able to work in a team setting and independently with minimal supervision. They also need to be detail-oriented, work well within deadlines, and be organized.
Media Supervisor Tasks
Direct strategy and overall planning for media department, including evaluative criteria.
Negotiate effectively with clients and vendors.
Create powerful and interactive media campaigns and presentations.
Interact with and build strong relationships with clients to best meet their needs.
Analyze, report on, and interpret media data to provide strategic direction to direct reports, senior management, and clients.