A Paid Search Analyst earns an average salary of $45,499 per year. A skill in Google Ad Words is associated with high pay for this job.

$36,374 - $62,320
MEDIAN: $45,499

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$36,374 - $62,320  
$196.53 - $4,578  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$34,894 - $62,040  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 62

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Job Description for Paid Search Analyst

Paid search analysts are responsible for administering and helping to manage pay-per-click media strategies for their clients. They must understand clients' goals and how to contribute to the success of a range of promotional events and campaigns, and internet research skills are essential in this position.


Paid Search Analyst Tasks

  • Manage paid search marketing campaigns including keyword sourcing, benchmarking, and optimization.
  • Track, report, and analyze paid search campaign performance and translate results into business recommendations.
  • Develop, launch, and analyze marketing campaigns.

Paid Search Analyst Job Listings

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Years in Fields/Career:
United States (change)

Skills That Affect Paid Search Analyst Salaries

Google Ad Words
up arrow 18%

Search Engine Marketing (SEM)
up arrow 9%

National Average

Microsoft Excel
up arrow 5%

Data Analysis
up arrow 10%

Job Satisfaction

Rated 3 out of 5
based on 5 votes.


35 %
65 %

Years of Experience

Less than 1 year
1-4 years
5-9 years

Common Health Benefits

medical benefits
Medical: 94%
dental benefits
Dental: 84%
medical benefits
Vision: 65%
dental benefits
None: 4%