The sales operations analyst helps drive sales growth by identifying areas for expansion and improvement. They use methods such as analyzing key metrics; coordinating with sales, accounting and marketing teams to develop and implement solutions; and coordinating with local, regional, national, and global sales teams to ensure sales goals are met in a timely fashion and in compliance with best practices and relevant regulations. They also create reports based on their analysis of sales data and present that data to others in their organization, including management. The sales operation analyst may also be called upon to communicate with clients in person, through email, and over the phone to create and build sales relationships.
The sales operations analyst generally works in a high-intensity environment in which they are responsible for several concurrent tasks, which makes the ability to multitask and solve problems quickly important. Attention to detail and meet deadlines are also needed. The analyst must also be proficient with basic computer software. Sales operations analysts generally work during normal business hours in an office environment.
Most employers typically require prospective sales operation analysts to possess at least a bachelor's degree in business administration, finance, or a related field. In addition, many employers require applicants have experience working in a sales operations environment.
Sales Operations Analyst Tasks
- Liaise with other teams, channeling information to the appropriate parties.
- Integrate, compile, analyze, and evaluate data on sales performance metrics, including trends for products.
- Assist sales teams with operational tasks, such as data analysis, policy execution, and negotiation with managers.
- Provide ad hoc analyses to understand quotas, distributor, and/or sales rep performance and competitor impact.