Vice President (VP), Merchandising Salary

Median pay for VPs of Merchandising in the United States lies in the neighborhood of $151K per year. Total cash compensation to VPs of Merchandising varies from $99K to $281K; higher pay grades include potential for bonuses and profit sharing as high as $51K each. Geographic location and career duration each impact pay for this group, with the former having the largest influence. VPs of Merchandising survey participants are largely women, dominating at 67 percent. Most VPs of Merchandising like their work and job satisfaction is high. A large number report receiving medical coverage from their employers and a fair number collect dental insurance. This snapshot results from replies to PayScale's salary survey.
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$92,370 - $246,254
MEDIAN: $151,090

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$92,370 - $246,254  
$500 - $50,868  
Profit Sharing
$0.00 - $51,521  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$98,504 - $281,130  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 151
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Job Description for Vice President (VP), Merchandising

The job of a vice president of merchandising is to promote services and products for their company at a wide variety of events, which include exhibits, recreational events, sporting events, concerts, retail outlets, and more. They are generally employed by retail stores, design establishments, entertainment houses, and other businesses.


Vice President (VP), Merchandising Tasks

  • Analyze market trends and behavior of competitors to develop product marketing strategies.
  • Research customer behavior to determine which products company should offer.
  • Create plans for the introduction and promotion of new products based on the results of customer research.
  • Coordinate merchandise planning with marketing department and executives.

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Experience Affects Vice President (VP), Merchandising Salaries

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National Average

up arrow 3%

Skills That Affect Vice President (VP), Merchandising Salaries

up arrow 18%

National Average

Product Development
up arrow 12%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 23 votes.


67 %
33 %

Years of Experience

1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits
Medical: 88%
dental benefits
Dental: 74%
medical benefits
Vision: 55%
dental benefits
None: 11%