The average salary for an Online Marketing Specialist in Australia is AU$63,571.
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AU$44k - AU$92k
AU$1k - AU$7k
AU$43k - AU$98k
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Job Description for Online Marketing Specialist
A company employs an online marketing specialist to examine the goods and services offered by the organization, and then help develop and refine the way the company advertises through the web, email, and social media. The specialist analyzes response data based on these approaches and then continues to refine and adjust marketing approaches to maximize return and help the company grow market share. The online marketing specialist typically works within the marketing department and usually acts …Read more
Online Marketing Specialist Tasks
- Design, coordinate, and execute marketing campaigns across multiple delivery channels.
- Develop and implement strategies for search engine optimization, AdWords, and other word choices.
- Write and update content on multiple webpages and platforms for coherency and consistency across exposure sites.
- Collect, analyze, and report on customer engagement and best practices.
Online Marketing Specialist Job Listings
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Popular Skills for Online Marketing Specialist
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Marketing
Skills in Search Engine Optimization (SEO), Online Marketing and Search Engine Marketing (SEM) are correlated to pay that is above average. Skills that pay less than market rate include Social Media Marketing and Google Analytics.
Pay by Experience Level for Online Marketing Specialist
An early career Online Marketing Specialist with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of AU$61,360 based on 16 salaries. A mid-career Online Marketing Specialist with 5-9 years of experience earns an average total compensation of AU$74,500 based on 8 salaries.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Online Marketing Specialist in their job title in Melbourne, Victoria earn an average of 4.0% more than the national average. The lowest salaries can be found in Brisbane, Queensland (27.9% less) and Sydney, New South Wales (2.8% less).
Years of Experience
This data is based on 24 survey responses.
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