The average salary for a Social Media Manager in Australia is AU$59,978.
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AU$44k - AU$82k
AU$0 - AU$10k
AU$1k - AU$4k
AU$0 - AU$5k
AU$42k - AU$81k
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Job Description for Social Media Manager
Social media managers are responsible for facilitating social media tasks and communicating with customers and vendors to manage social media pages, profiles, and sites. They also use personal computers to write company statements and respond to questions, concerns, and inquiries. Social media managers must be highly proficient with Microsoft Office applications for word processing, email management, spreadsheets, and presentations. They must have strong communication skills in order to lead te…Read more
Social Media Manager Tasks
- Develop and execute the corporate social media strategy.
- Monitor Web 2.0 activities across departments and geographies, guiding participants on integration and best practices while encouraging successful participation.
- Identify influential opportunities, engage regularly with audiences online and speak publicly as a thought-leader on the company social media strategy.
Social Media Manager Job Listings
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Popular Skills for Social Media Manager
Social Media Marketing
Social Media Optimization
Skills in Social Media Marketing, Content Management and Social Media Optimization are correlated to pay that is above average. Skills that pay less than market rate include Graphic Design and Copywriting.
Pay by Experience Level for Social Media Manager
An entry-level Social Media Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of AU$48,170 based on 18 salaries. An early career Social Media Manager with 1-4 years of experience earns an average total compensation of AU$58,283 based on 235 salaries. A mid-career Social Media Manager with 5-9 years of experience earns an average total compensation of AU$69,986 based on 86 salaries. An experienced Social Media Manager with 10-19 years of experience earns an average total compensation of AU$73,478 based on 20 salaries.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Social Media Manager in their job title in Sydney, New South Wales earn an average of 8.5% more than the national average. The lowest salaries can be found in Gold Coast, Queensland (16.6% less), Brisbane, Queensland (10.3% less) and Adelaide, South Australia (10.0% less).
Years of Experience
This data is based on 359 survey responses.
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