An Assistant Brand Manager earns an average salary of C$54,756 per year. Most people with this job move on to other positions after 10 years in this career.

C$38,743 - C$74,264
C$39K
C$55K
C$74K
MEDIAN: C$55,355
10%
50%
90%
C$0C$77K
Salary C$38,743 - C$74,264
Bonus C$504 - C$9,910
Profit Sharing C$150
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
C$38,422 - C$77,204
  • Country: Canada
  • Currency: CAD
  • Updated: 13 Jan 2018
  • Individuals Reporting: 115

Job Description for Assistant Brand Manager

Assistant brand managers are responsible for all aspects of the marketing and branding of a product, line, and/or company. These responsibilities include a wide variety of activities, from wide-scope strategic planning of advertising campaigns to the day-to-day management of marketing activities. They contribute to the general strategic plan as designed by the brand manager and then use that plan as a guideline to implement specific marketing techniques. They analyze market and consumer research, as well as their competitor’s marketing and product development, to update current strategies as well as establish new goals. Assistant brand managers also meet with clients to receive feedback on marketing efforts and branding ideas, as well as establish and enforce project budgets. Assistant brand managers’ primary responsibility is to develop the best marketing campaign for a specific product, line, and/or company based on consumer perceptions, its purpose, and feedback generated by sales personnel and the client’s wishes.

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Assistant Brand Manager Tasks

  • Aid in management of outside promotional agencies and inquiries.
  • Research and analyze target markets, and trends to support the marketing programs.
  • Participate in monitoring budget and the utilization of operational resources.
  • Assist with conducting presentations to communicate strategic position.
  • Assist in developing, defining and guiding the branding strategy for company.

Common Career Paths for Assistant Brand Manager


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Assistant Brand Manager Job Listings

Popular Skills for Assistant Brand Manager

Pay Difference by Location

National Average: C$56,619

Larger city markers indicate a job is popular in that location.

Related Job Salaries

Key Stats for Assistant Brand Manager

Gender

Female
57 %
Male
43 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 8 votes.
Less than 1 year
10%
1-4 years
72%
5-9 years
13%
10-19 years
4%
20 years or more
1%

Experience Affects Assistant Brand Manager Salaries

▲30%

National Average
C$57,000

▼1%

Skills That Affect Assistant Brand Manager Salaries



Marketing Communications
▼0%

National Average
C$57,000




▼14%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 8 votes.

Gender

Female
57 %
Male
43 %

Years of Experience

Less than 1 year
10%
1-4 years
72%
5-9 years
13%
10-19 years
4%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 87%
dental benefits
Dental: 80%
vision benefits
Vision: 72%
no benefits
None: 10%