The average salary for a Marketing Manager in Canada is C$62,695.
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What Do Marketing Managers Do?
A marketing manager is a person within a company who supervises and helps create the various advertising or merchandising sales campaigns the business uses to sell itself and its products. A marketing manager can be assigned to a single product, a product line, a brand, or the entire company. The manager typically must incorporate a variety of input from creative, research, advertising, and sales teams.
A marketing manager typically oversees one or more marketing campaigns. The manager may dev…Read more
Marketing Manager Tasks
- Collaborate with product managers to implement new and modified programs and initiatives.
- Monitor and analyze the performance of marketing programs in order to guide current and future strategies.
- Assist in developing market research studies and analyze their findings.
- Assist in creating, recommending and implementing marketing programs and campaigns for products and services of the organization.
Job Satisfaction for Marketing Manager
Popular Employer Salaries for Marketing Manager
The top respondents for the job title Marketing Manager are from the companies Qualico Developments, KPMG, LLP and BMO Financial Group. Reported salaries are highest at BMO Financial Group where the average pay is C$87,476. Other companies that offer high salaries for this role include KPMG, LLP and Qualico Developments, earning around C$82,323 and C$76,750, respectively. The Westin pays the lowest at around C$40,695. Solium Capital and Olympia Tiles also pay on the lower end of the scale, paying C$60,000 and C$62,000, respectively.
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Digital Marketing Manager
Somewhat common (8 - 20%)
Marketing Manager Job Listings
What Are Popular Skills for Marketing Managers?
Skills in Marketing Management, Strategic Marketing and Marketing Communications are correlated to pay that is above average. Skills that pay less than market rate include Advertising and Social Media Marketing.
What is the Pay by Experience Level for Marketing Managers?
An entry-level Marketing Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of C$48,257 based on 40 salaries. An early career Marketing Manager with 1-4 years of experience earns an average total compensation of C$55,341 based on 1,064 salaries. A mid-career Marketing Manager with 5-9 years of experience earns an average total compensation of C$66,391 based on 1,216 salaries. An experienced Marketing Manager with 10-19 years of experience earns an average total compensation of C$73,952 based on 708 salaries. In their late career (20 years and higher), employees earn an average total compensation of C$77,930.
Pay Difference by Location
Employees with Marketing Manager in their job title in Calgary, Alberta earn an average of 14.9% more than the national average. These job titles also find higher than average salaries in Edmonton, Alberta (10.4% more) and Toronto, Ontario (9.1% more). The lowest salaries can be found in Winnipeg, Manitoba (7.7% less).
Years of Experience
This data is based on 3,174 survey responses.