The average salary for a Marketing Analyst in Canada is C$50,935.
Is Marketing Analyst your job title? Get a personalized salary report!
C$40k - C$72k
C$399 - C$10k
C$0 - C$2k
C$38k - C$73k
Your Market Worth Over Time
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Job Description for Marketing Analyst
A market analyst helps businesses gain more insight into their products from a marketing perspective. Clients have certain unique marketing goals, and the market analyst creates a plan, analyzes the available data, and comes up with multiple potential solutions for the client. They accomplish this by looking at information such as the target audience’s demographic data, market data, and studies from organizations conducting research. The information they produce helps a company to better under…Read more
Marketing Analyst Tasks
- Conduct marketing program, business, and trend analysis through the use of predictive statistics, customer profiling, and data analysis.
- Collaborate with internal departments to prepare and present findings to clients.
- Identify key opportunities for new initiatives, generate sales forecasts, and make appropriate recommendations.
- Develop metrics and strategies to test and enhance performance.
Explore the most common career paths for Marketing Analyst. Thickness and color of lines indicates how common a path is.
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)
Marketing Analyst Job Listings
Popular Skills for Marketing Analyst
Skills in Data Analysis, Microsoft Excel and SQL are correlated to pay that is above average. Skills that pay less than market rate include Marketing Communications and Market Research.
Pay by Experience Level for Marketing Analyst
An entry-level Marketing Analyst with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of C$45,632 based on 86 salaries. An early career Marketing Analyst with 1-4 years of experience earns an average total compensation of C$50,398 based on 191 salaries. A mid-career Marketing Analyst with 5-9 years of experience earns an average total compensation of C$63,014 based on 65 salaries. An experienced Marketing Analyst with 10-19 years of experience earns an average total compensation of C$67,266 based on 20 salaries. In their late career (20 years and higher), employees earn an average total compensation of C$69,021.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Marketing Analyst in their job title in Calgary, Alberta earn an average of 33.1% more than the national average. These job titles also find higher than average salaries in Edmonton, Alberta (17.8% more). The lowest salaries can be found in Montréal, Québec (2.7% less), Ottawa, Ontario (1.8% less) and Mississauga, Ontario (1.8% less).
Years of Experience
This data is based on 369 survey responses.
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