The average salary for a Marketing Analyst in Calgary, Alberta is C$69,293 per year. People in this job generally don't have more than 10 years' experience.

C$44,850 - C$82,554
C$45K
C$62K
C$83K
MEDIAN: C$62,069
10%
50%
90%
C$0C$89K
Salary C$44,850 - C$82,554
Bonus C$1,184 - C$10,529
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
C$46,843 - C$89,201
  • Country: Canada
  • Currency: CAD
  • Updated: 18 Jan 2018
  • Individuals Reporting: 23

Job Description for Marketing Analyst

A market analyst helps businesses gain more insight into their products from a marketing perspective. Clients have certain unique marketing goals, and the market analyst creates a plan, analyzes the available data, and comes up with multiple potential solutions for the client. They accomplish this by looking at information such as the target audience’s demographic data, market data, and studies from organizations conducting research. The information they produce helps a company to better understand its potential and current customer bases, the current field of competition for their products or services, and its current price structures. These reports can also help the company develop an appropriate marketing strategy for products aimed at a certain demographic.

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Marketing Analyst Tasks

  • Conduct marketing program, business, and trend analysis through the use of predictive statistics, customer profiling, and data analysis.
  • Collaborate with internal departments to prepare and present findings to clients.
  • Identify key opportunities for new initiatives, generate sales forecasts, and make appropriate recommendations.
  • Develop metrics and strategies to test and enhance performance.

Marketing Analyst Job Listings

Key Stats for Marketing Analyst

Gender

Female
50 %
Male
50 %
1-4 years
61%
5-9 years
35%
10-19 years
4%

Experience Affects Marketing Analyst Salaries

Mid-Career
▲12%

National Average
C$63,000

▼4%

Skills That Affect Marketing Analyst Salaries

Marketing Communications
▲10%

Microsoft Excel
▲4%

Data Analysis
▼0%

National Average
C$63,000

Gender

Female
50 %
Male
50 %

Years of Experience

1-4 years
61%
5-9 years
35%
10-19 years
4%

Common Health Benefits

medical benefits
Medical: 100%
dental benefits
Dental: 94%
vision benefits
Vision: 89%
no benefits
None: