The average salary for a Social Media Strategist in Canada is C$51,050.
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C$30k - C$78k
C$763 - C$9k
C$28k - C$72k
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Job Description for Social Media Strategist
A social media strategist holds a marketing position, generally within a medium- or large-sized company. They create social media marketing strategies that are carried out on platforms such as Facebook, Instagram, Google+, and Twitter. The social media strategist must develop promotions to gain new customers and retain current customers, which requires creating regular posts for various platforms and (often) interacting with customers in a professional manner on those platforms. When customers a…Read more
Social Media Strategist Tasks
- Develop and launch an adaptable global social media strategy for the company.
- Interpret site analytics and translate findings into reports.
- Promote active engagement through social media outlets by interacting with and responding to followers.
- Research target demographics and create relevant social media posts.
- Interface with the marketing and analytics teams to enhance reach and conversion.
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Popular Skills for Social Media Strategist
Social Media Marketing
Social Media Optimization
Skills in Social Media Marketing, Strategy, Social Media Optimization and Copywriting are correlated to pay that is above average. Skills that pay less than market rate include Content Management.
Pay by Experience Level for Social Media Strategist
An early career Social Media Strategist with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of C$48,324 based on 52 salaries. A mid-career Social Media Strategist with 5-9 years of experience earns an average total compensation of C$61,674 based on 16 salaries. An experienced Social Media Strategist with 10-19 years of experience earns an average total compensation of C$0 based on 6 salaries.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Social Media Strategist in their job title in Montréal, Québec earn an average of 17.5% more than the national average. These job titles also find higher than average salaries in Ottawa, Ontario (16.6% more) and Toronto, Ontario (10.4% more). The lowest salaries can be found in Vancouver, British Columbia (11.9% less).
Years of Experience
This data is based on 74 survey responses.
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