The average salary for a Marketing Specialist in Germany is €43,208.
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€26k - €58k
€98 - €8k
€27k - €59k
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Job Description for Marketing Specialist
A marketing specialist helps their company advertise its products and services. The specialist's role may vary depending on the company. They may develop marketing approaches for single products or brands, or they may be assigned a specific area within a larger marketing campaign by a marketing manager. One major part of the specialist's job is to determine how a product or service is marketed and where; finding the right media helps reach the intended audience and remain within budgeting cons…Read more
Marketing Specialist Tasks
- Analyze current and past marketing data to help determine overall marketing strategy.
- Ensure marketing ideas coincide with the company's brand and mission statement.
- Research consumer demand and explore ways to increase it.
- Assist with the development and writing of marketing materials, such as plans, recommendations and presentations.
Explore the most common career paths for Marketing Specialist. Thickness and color of lines indicates how common a path is.
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)
Marketing Specialist Job Listings
Popular Skills for Marketing Specialist
Social Media Marketing
Skills in Marketing Communications, Strategic Marketing, Social Media Marketing and Project Management are correlated to pay that is above average. Skills that pay less than market rate include Email Marketing.
Pay by Experience Level for Marketing Specialist
An early career Marketing Specialist with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of €42,000 based on 42 salaries. A mid-career Marketing Specialist with 5-9 years of experience earns an average total compensation of €45,000 based on 7 salaries. An experienced Marketing Specialist with 10-19 years of experience earns an average total compensation of €60,000 based on 5 salaries.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Marketing Specialist in their job title in Frankfurt, Hessen earn an average of 17.7% more than the national average. These job titles also find higher than average salaries in Frankfurt am Main, Hessen (4.1% more) and Berlin, Berlin (0.3% more). The lowest salaries can be found in Munich, Bavaria (Bayern) (12.1% less).
Years of Experience
This data is based on 54 survey responses.
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