Business Manager, eCommerce / Web Salary

The average Web & eCommerce Business Manager in the United States can expect to rake in roughly $62K annually. Including potential for bonuses and profit sharing — peaking near $15K and $18K, respectively — total cash payment to Web & eCommerce Business Managers can bottom out near $36K or peak near $108K depending on individual performance. Geographic location is the biggest factor affecting pay for this group, followed by career duration. Most report receiving medical coverage from their employers and a strong majority collect dental insurance. Women are just slightly outnumbered, with male Web & eCommerce Business Managers making up 52 percent of survey respondents. For the most part, Web & eCommerce Business Managers enjoy their work and report high levels of job satisfaction. Participants in PayScale's salary questionnaire provided the particulars of this report.
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$40,464 - $103,186
$40K
$63K
$100K
MEDIAN: $63,460
10%
50%
90%

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$12.99 - $22.38
$13
$16
$22
MEDIAN: $15.51
10%
50%
90%

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$0$108K
Salary $40,464 - $103,186
Bonus $986 - $15,559
Profit Sharing $0.00 - $14,795
Commission $12,891
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,638 - $108,426
  • Country: United States
  • Currency: USD
  • Updated: 20 Sep 2017
  • Individuals Reporting: 299
Hourly Data $0$36
Hourly Rate $12.99 - $22.38
Overtime $19.32 - $36.13
Annual Data $0$108K
Bonus $986 - $15,559
Commission $12,891
Profit Sharing $0.00 - $14,795
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,638 - $108,426
  • Country: United States
  • Currency: USD
  • Updated: 20 Sep 2017
  • Individuals Reporting: 39

Find Out Exactly What You Should Be Paid

United States (change)

Job Description for Business Manager, eCommerce / Web

eCommerce/web business managers are responsible for researching industry trends and analyzing these trends to provide strategic business recommendations to the organization. The main objective of the eCommerce/web business manager is to help develop and support their organization's eCommerce business strategy and provide continuous improvements and solutions for its web site. Individuals in this position generally report to the vice president of marketing.

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Business Manager, eCommerce / Web Tasks

  • Create and implement business plans for online sales, and work with marketing department to develop promotional strategies.
  • Supervise staff creating and maintaining a company's online sales website.
  • Oversee website design, processes, security, software, and servers, keeping technology up to date.
  • Analyze website statistics to evaluate success of sales strategies and improve customer experience.

Common Career Paths for Business Manager, eCommerce / Web


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Many Web & eCommerce Business Managers move into a Director of eCommerce role, and folks who currently hold that position report a much higher median income of $110K per year.

Business Manager, eCommerce / Web Job Listings

Popular Skills for Business Manager, eCommerce / Web


Survey results imply that Web & eCommerce Business Managers deploy a deep pool of skills on the job. Most notably, facility with Operations Management, Customer Relationship Management (CRM), and Online Marketing are correlated to pay that is significantly above average, leading to increases of 38 percent, 30 percent, and 12 percent, respectively. Those listing Web Design as a skill should be prepared for drastically lower pay. Sales Management and Graphic Design also typically command lower compensation. It is often found that people who know Web Analytics are also skilled in Project Management.

Pay by Experience Level for Business Manager, eCommerce / Web

Pay by Experience for a Business Manager, eCommerce / Web has a positive trend. An entry-level Business Manager, eCommerce / Web with less than 5 years of experience can expect to earn an average total compensation of $52,000 based on 220 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Business Manager, eCommerce / Web with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $75,000 based on 152 salaries. An experienced Business Manager, eCommerce / Web which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $89,000 based on 61 salaries. A Business Manager, eCommerce / Web with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $82,000 based on 12 salaries.

Pay Difference by Location

50%

46%

28%

13%

-1%

-19%

National Average: $62,105

Larger city markers indicate a job is popular in that location.

For those looking to make money, Web & eCommerce Business Managers in San Francisco enjoy an exceptional pay rate, 67 percent above the national average. Web & eCommerce Business Managers can also look forward to large paychecks in cities like Seattle (+53 percent), Dallas (+49 percent), Chicago (+31 percent), and Indianapolis (+26 percent). Web & eCommerce Business Managers in Charlotte make 23 percent less than the national average, proving that location is a major factor in pay. Employers also pay below the national average in Miami (18 percent lower) and Portland (17 percent lower).

Business Manager, eCommerce / Web Reviews

Q: What is it like working as a Business Manager, eCommerce / Web?

Business Manager, eCommerce / Web in New York:
"Ecommerce Manager."
Pros: Getting to talk to people.
Cons: The stress.

Related Job Salaries

Key Stats for Business Manager, eCommerce / Web

Gender

Female
48 %
Male
52 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 56 votes.
Less than 1 year
1%
1-4 years
45%
5-9 years
37%
10-19 years
14%
20 years or more
4%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Business Manager, eCommerce / Web Salaries

▲43%

Late-Career
▲33%

▲20%

National Average
$62,000

▼17%

Skills That Affect Business Manager, eCommerce / Web Salaries

Operations Management
▲35%

Customer Relationship Management (CRM)
▲27%

Online Marketing
▲9%

Email Marketing
▲9%


HTML
▲2%


National Average
$62,000


▼5%


Social Media Marketing
▼14%

Search Engine Optimization (SEO)
▼19%

Graphic Design
▼30%

Sales Management
▼36%

Web Design
▼42%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 56 votes.

Gender

Female
48 %
Male
52 %

Years of Experience

Less than 1 year
1%
1-4 years
45%
5-9 years
37%
10-19 years
14%
20 years or more
4%

Common Health Benefits

medical benefits
Medical: 83%
dental benefits
Dental: 71%
vision benefits
Vision: 64%
no benefits
None: 16%
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