The average pay for a Content Marketing Manager is $21.51 per hour.
The average pay for a Content Marketing Manager is $65,357 per year.
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Job Description for Content Marketing Manager
Content marketing managers are responsible for overseeing a company's content strategies and implementing comprehensive content-delivery plans, including print, video, audio, and other forms of content. They may work on websites, blogs posts, social media, and other outlets, and work closely with marketing and sales teams to define effective content and content delivery. Their ultimate goal is to find effective mechanisms to drive customer demands for their products and brands, and they must ensure that projects are completed within given deadlines.
Read More...- Write, direct production of content, and collect content for portals, websites, and internal use.
- Track metrics and indicators for data-driven decision-making and course alterations.
- Manage content marketing strategy and plans, including coordinating with other teams.
- Design and present content in appealing, intuitive ways for a variety of audiences.
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Popular Skills for Content Marketing Manager
Content Marketing Managers seem to wield many skills on the job. Most notably, skills in Project Management, Marketing Management, Technical Writing, and Corporate Communications are correlated to pay that is above average, with boosts between 5 percent and 16 percent. Skills that are correlated to lower pay, on the other hand, include Video Editing, Web Content Management, and Social Media Marketing. The majority of those who know Content Management also know Social Media Marketing.
Pay by Experience Level for Content Marketing Manager
Pay by Experience for a Content Marketing Manager has a positive trend. An entry-level Content Marketing Manager with less than 5 years of experience can expect to earn an average total compensation of $58,000 based on 356 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Content Marketing Manager with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $70,000 based on 270 salaries. An experienced Content Marketing Manager which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $84,000 based on 90 salaries. A Content Marketing Manager with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $77,000 based on 14 salaries.
Pay Difference by Location
Content Marketing Managers will find that Dallas offers an impressive pay rate, one which exceeds the national average by 35 percent. Content Marketing Managers will also find cushy salaries in San Francisco (+33 percent), Austin (+8 percent), Seattle (+5 percent), and Boston (+4 percent). Content Marketing Managers in Houston report much lower salaries than the rest of the country — 23 percent below the national average — proving that residence is a major factor in overall pay. Workers in Boulder and Atlanta earn salaries that trail the national average for those in this profession (22 percent less and 19 percent less, respectively).
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Key Stats for Content Marketing Manager
Gender
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Female
73 % |
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Male
27 % |
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Job Satisfaction
| Highly satisfied |
Rated 4 out of 5 based on 253 votes. |
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