Avg. Base Salary (USD)
The average salary for a Demand Generation Manager is $86,023
What is the Pay by Experience Level for Demand Generation Managers?
An early career Demand Generation Manager with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of $79,220 based on 162 salaries. A mid-career Demand Generation Manager with 5-9 years of experience earns an average total compensation of $89,177 based on 277 salaries. An …Read more
What Do Demand Generation Managers Do?
Demand generation managers are generally responsible for promoting and raising awareness of a specific company’s service or product. These managers typically work in teams to brainstorm the best ways to attract more consumers to the item or service being sold, and for land sales it is crucial that they create effective content for the public by way of advertisements, samples, and reading materials.
Demand generation managers in advertising and marketing fields must help companies appeal to …Read more
- Create market segments and outreach campaigns and lead generation strategies for each of them.
- Manage marketing staff, outside vendors and partners.
- Link business objectives to marketing campaigns and plan to meet future business needs.
- Define metrics and measures to track marketing campaigns and results.
How do Demand Generation Managers Rate Their Jobs?
FAQs About Demand Generation Managers
What is the highest pay for Demand Generation Managers?
Our data indicates that the highest pay for a Demand Generation Manager is $117k / year
What is the lowest pay for Demand Generation Managers?
Our data indicates that the lowest pay for a Demand Generation Manager is $64k / year
How can Demand Generation Managers increase their salary?
Increasing your pay as a Demand Generation Manager is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Demand Generation Manager that oversees more junior Demand Generation Managers, this experience can increase the likelihood to earn more.