What am I worth?
What your skills are worth in the market is constantly changing.
Get your pay report
How should I pay?
When you get pay right, you attract and retain the best talent.
Price a job

Average Demand Generation Manager Salary

$83,883
Avg. SalaryShow Hourly Rate
$8,234
Bonus
$22,500
Commission
$2,700
Profit Sharing
What am I worth?
Get pay report
How should I pay?
Price a job
The average salary for a Demand Generation Manager is $83,883.
10%
$60k
MEDIAN
$84k
90%
$117k
Is Demand Generation Manager your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
United States (change)
How it works:
1
Enter city & years of experience
2
Add pay factors like skills & education
3
Find your market worth with a report tailored to you
Salary
$60k - $117k
Bonus
$3k - $19k
Profit Sharing
$511 - $49k
Commission
$7k - $30k
Total Pay
$63k - $124k
Find your market worth – how it works:
Tell us about your job and pay factors like skills and educationTell us about your job and pay factors like skills and education
Find your market worth with a report tailored to youFind your market worth with a report tailored to you
Negotiate your pay with confidenceNegotiate your pay with confidence

What Do Demand Generation Managers Do?

Demand Generation Manager Tasks
  • Create market segments and outreach campaigns and lead generation strategies for each of them.
  • Manage marketing staff, outside vendors and partners.
  • Link business objectives to marketing campaigns and plan to meet future business needs.
  • Define metrics and measures to track marketing campaigns and results.

Job Satisfaction for Demand Generation Manager

3.8 out of 5
(75)
Highly Satisfied
3Reviews

Popular Employer Salaries for Demand Generation Manager

Career Paths

Explore the most common career paths for Demand Generation Manager. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Demand Generation Manager
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)

Demand Generation Manager Job Listings

Search for more jobs
Search

What Are Popular Skills for Demand Generation Managers?

Skills in Strategic Marketing and Marketo are correlated to pay that is above average. Skills that pay less than market rate include Digital Marketing, Email Marketing and Lead Generation.

What is the Pay by Experience Level for Demand Generation Managers?

An early career Demand Generation Manager with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of $76,773 based on 163 salaries. A mid-career Demand Generation Manager with 5-9 years of experience earns an average total compensation of $87,273 based on 217 salaries. An experienced Demand Generation Manager with 10-19 years of experience earns an average total compensation of $100,276 based on 68 salaries. In their late career (20 years and higher), employees earn an average total compensation of $102,893.
Employees with Demand Generation Manager in their job title in San Jose, California earn an average of 33.9% more than the national average. These job titles also find higher than average salaries in San Francisco, California (31.4% more) and New York, New York (15.7% more). The lowest salaries can be found in Atlanta, Georgia (18.0% less), Boston, Massachusetts (11.1% less) and Austin, Texas (3.4% less).

Years of Experience

This data is based on 462 survey responses.
Early Career
35.3%
Mid Career
47.0%
Experienced
14.7%
Late Career
3.0%