Demand Generation Manager Salary

The average salary for a Demand Generation Manager is $78,562 per year. A skill in Search Engine Marketing (SEM) is associated with high pay for this job. Experience has a moderate effect on income for this job. Most people move on to other jobs if they have more than 20 years' experience in this career.

$53,643 - $117,663
$54K
$80K
$120K
MEDIAN: $80,484
10%
50%
90%

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$0$124K
Salary $53,643 - $117,663
Bonus $997 - $18,030
Profit Sharing $1,017
Commission $30,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$57,209 - $124,820
  • Country: United States
  • Currency: USD
  • Updated: 20 Sep 2017
  • Individuals Reporting: 201

Find Out Exactly What You Should Be Paid

United States (change)

Job Description for Demand Generation Manager

Demand generation managers are generally responsible for promoting and raising awareness of a specific company’s service or product. These managers typically work in teams to brainstorm the best ways to attract more consumers to the item or service being sold, and for land sales it is crucial that they create effective content for the public by way of advertisements, samples, and reading materials.

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Demand Generation Manager Tasks

  • Create market segments and outreach campaigns and lead generation strategies for each of them.
  • Manage marketing staff, outside vendors and partners.
  • Link business objectives to marketing campaigns and plan to meet future business needs.
  • Define metrics and measures to track marketing campaigns and results.

Demand Generation Manager Job Listings

Popular Skills for Demand Generation Manager

Pay Difference by Location

National Average: $85,182

Larger city markers indicate a job is popular in that location.

Demand Generation Manager Reviews

Q: What is it like working as a Demand Generation Manager?

Demand Generation Manager in Seattle:
"Changed my career."
Pros: Great role models , good co workers , and an inspiring company future make this place exciting to be every day.
Cons: In the last year , they switched focus from account management to sales focus. The culture is still switching and sometimes it's frustrating dealing with coworkers who are not as urgent about deadlines or money in the bank.

Related Job Salaries

Key Stats for Demand Generation Manager

Gender

Female
63 %
Male
37 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 30 votes.
Less than 1 year
1%
1-4 years
45%
5-9 years
38%
10-19 years
13%
20 years or more
3%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Demand Generation Manager Salaries

▲18%

▲4%

National Average
$85,000

▼13%

Skills That Affect Demand Generation Manager Salaries

Search Engine Marketing (SEM)
▲10%

▲1%

Marketing Management
▲1%

National Average
$85,000

Online Marketing
▼4%



▼5%

Eloqua
▼6%


Hubspot
▼11%

Social Media Marketing
▼20%

Marketing Communications
▼22%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 30 votes.

Gender

Female
63 %
Male
37 %

Years of Experience

Less than 1 year
1%
1-4 years
45%
5-9 years
38%
10-19 years
13%
20 years or more
3%

Common Health Benefits

medical benefits
Medical: 91%
dental benefits
Dental: 89%
vision benefits
Vision: 85%
no benefits
None: 7%
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