Digital Marketing Manager in Boston, Massachusetts Salary

How much does a Digital Marketing Manager make in Boston, MA? In Boston, a Digital Marketing Manager takes home approximately $74,064 annually on average. This is 13% above the national average for a Digital Marketing Manager which is $64,296 per year. Salaries for a Digital Marketing Manager in Boston range from $50,780 per year to $104,793 per year. Total Annual Pay, which includes salary, bonus, and profit sharing for a Digital Marketing Manager in Boston ranges from $49,913 to $112,429 annually. Among those reporting, there is an average job satisfaction rating of 4 out of 5 stars. Women make up 58% of the Digital Marketing Manager workforce in Boston among those reporting. Many report receiving medical, dental, and vision benefits from their employer.

$50,780 - $104,793
$51K
$74K
$100K
MEDIAN: $74,064
10%
50%
90%

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$0$112K
Salary $50,780 - $104,793
Bonus $1,237 - $13,702
Profit Sharing $3,500
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$49,913 - $112,429
  • Country: United States
  • Currency: USD
  • Updated: 17 Nov 2017
  • Individuals Reporting: 87

Job Description for Digital Marketing Manager

Digital marketing managers are in charge of developing and complete marketing projects according to the organization's goals and values. They must create efficient, effective advertising strategies in digital spaces to promote products or services. Most digital marketing managers focus on increasing sales and brand loyalty by holding events or campaigns to increase awareness and satisfaction. Digital marketing managers must have an expert-level knowledge of e-commerce and the ever-changing digital marketplace. In addition, an advanced understanding of Internet regulations and standards is a plus. Technical abilities such as a mastery of SEO (search engine optimization) is necessary, as is the ability to establish or maintain online brand recognition for their company.

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Digital Marketing Manager Tasks

  • Develop and implement strategies for new media and digital marketing teams.
  • Coordinate online marketing campaigns on all social and digital media platforms.
  • Build effective teams, manage multiple projects, and supervise collaboration between departments in order to drive positive business growth.
  • Lead website development and oversee all customer-facing digital communication channels.
  • Track growth and maintain analytics reports to provide up-to-date information to upper management.

About Boston, Massachusetts

Suffolk County, Massachusetts
669,469
Male:
322,149 (48.1%)
Female:
347,320 (51.9%)
Boston (pronounced /ˈbɒstən/ BOSS-tən) is the capital and most populous city of the Commonwealth of Massachusetts in the United States. Boston is also the seat of Suffolk County, although the county government was disbanded on July 1, 1999. The city proper covers 48 square miles (124 km2) with an estimated population of 667,137 in 2015, making it the largest city in New England and the 23rd most populous city in the United States. The city is the economic and cultural anchor of a substantially larger metropolitan area called Greater Boston, home to 4.7 million people and the tenth-largest metropolitan statistical area in the country. Greater Boston as a commuting region is home to 8.1 million people, making it the sixth-largest combined statistical area in the United States. One of the oldest cities in the United States, Boston was founded on the Shawmut Peninsula in 1630 by Puritan settlers from England. It was the scene...
Boston:
$58,263
Massachusetts:
$70,628
$1,423
Boston:
$453,000
Massachusetts:
$352,100
4.6%

Digital Marketing Manager Job Listings

Key Stats for Digital Marketing Manager

Gender

Female
58 %
Male
42 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 16 votes.
1-4 years
34%
5-9 years
48%
10-19 years
18%

Experience Affects Digital Marketing Manager Salaries

▲33%

▲2%

National Average
$75,000

▼21%

Skills That Affect Digital Marketing Manager Salaries

Strategic Marketing
▲13%

Search Engine Optimization (SEO)
▲12%

Web Analytics
▲12%

Project Management
▲9%


Web Marketing
▼0%

National Average
$75,000




Google Analytics
▼4%

Search Engine Marketing (SEM)
▼4%

Content Management
▼5%



Marketing Management
▼17%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 16 votes.

Gender

Female
58 %
Male
42 %

Years of Experience

1-4 years
34%
5-9 years
48%
10-19 years
18%

Common Health Benefits

medical benefits
Medical: 88%
dental benefits
Dental: 83%
vision benefits
Vision: 59%
no benefits
None: 6%