What Do Global Marketing Managers Do?
The global marketing manager holds a managerial position that is found in a wide variety of industries, such as in healthcare and pharmaceutical, technology, and retail organizations, among others. Although the specific duties performed in this position may vary by industry, almost all global marketing managers are responsible for managing the company's marketing budget on a global scale, forming and executing plans for development, and presenting reports at meetings about the company's directio…Read more
- Design, implement and communicate organization's brand to a global audience.
- May manage and supervise marketing associates.
- Oversee global marketing strategies and initiatives within an organization.
- Research global market trends and develop products that suite international demands.