Marketing Consultant Salary

A substantial slice of final earnings for Marketing Consultants (one in three) arrives through commissions. Median overall income in this area is approximately $63K. Cash earnings for Marketing Consultants — which occasionally include more than $20K from bonuses and more than $39K from profit sharing — stretch from around $31K to approximately $156K. Geography is the main element affecting pay for this group — years of experience and the particular employer are driving factors as well. Female Marketing Consultants make up most of the survey respondents at 73 percent. Work is enjoyable for Marketing Consultants, who typically claim high levels of job satisfaction. Although a majority have medical coverage and close to one-half have dental coverage, more than two-fifths claim no health benefits at all. The data for this snapshot was collected from individuals who took PayScale's salary survey.
Read More
$31,667 - $102,811
$32K
$57K
$100K
MEDIAN: $57,317
10%
50%
90%

Add this chart to your site: 640px    300px

$12.09 - $103
$12
$35
$100
MEDIAN: $35.30
10%
50%
90%

Add this chart to your site: 640px    300px

$0$155K
Salary $31,667 - $102,811
Bonus $51.06 - $20,104
Profit Sharing $1,174 - $38,255
Commission $2,013 - $40,547
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,115 - $155,311
  • Country: United States
  • Currency: USD
  • Updated: 20 Nov 2017
  • Individuals Reporting: 638
Hourly Data $0$103
Hourly Rate $12.09 - $103
Overtime $0.00 - $60.82
Annual Data $0$155K
Bonus $51.06 - $20,104
Commission $2,013 - $40,547
Profit Sharing $1,174 - $38,255
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,115 - $155,311
  • Country: United States
  • Currency: USD
  • Updated: 20 Nov 2017
  • Individuals Reporting: 320

Job Description for Marketing Consultant

A marketing consultant works to further the brand, image, and market share of the company for which they work. This can include a wide variety of activities. For example, one day, a marketing consultant may be helping their company improve its brand image among users of a certain social media outlet such as Facebook or Twitter. The next day, they may work with designers to put together a brochure or complete a marketing package to help land new customers. For this reason, the ability to work cooperatively with others is one of the most important skills a marketing consultant can have.

Read More...

Marketing Consultant Tasks

  • Provide support and insight in the building of strategic marketing plans and help determine position in the market.
  • Measure the effectiveness of marketing, advertising, and communications programs and strategies, determining position in the marketplace.
  • Plan and assist in implementing marketing initiatives of the organization's products and services.

Common Career Paths for Marketing Consultant


Add this chart to your site:   640px 640px    300px 300px


Marketing Consultants who transition into a Marketing VP role may receive large pay increases as the latter position pays an average $149K per year. Going from Marketing Consultant to Marketing Director is the transition that occurs most often in this field, where the paychecks are $80K. Many others choose to work as Marketing Managers, where pay is typically $61K.

Marketing Consultant Job Listings

Popular Employer Salaries for Marketing Consultant


Popular Skills for Marketing Consultant


Survey results imply that Marketing Consultants deploy a substantial tool kit of skills at work. Most notably, facility with Data Analysis, Strategic Marketing, and Market Research are correlated to pay that is significantly above average, leading to increases of 23 percent, 11 percent, and 9 percent, respectively. Those listing Sales as a skill should be prepared for drastically lower pay. Social Media Marketing and Microsoft Office also typically command lower compensation. Those educated in Marketing Communications tend to be well versed in Marketing Management and Advertising.

Pay by Experience Level for Marketing Consultant

Pay by Experience for a Marketing Consultant has a positive trend. An entry-level Marketing Consultant with less than 5 years of experience can expect to earn an average total compensation of $52,000 based on 503 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Marketing Consultant with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $69,000 based on 290 salaries. An experienced Marketing Consultant which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $87,000 based on 242 salaries. A Marketing Consultant with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $116,000 based on 98 salaries.

Pay Difference by Location

National Average: $62,116

Larger city markers indicate a job is popular in that location.

With a pay rate for Marketing Consultants that is 112 percent greater than the national average, San Francisco offers a comfortable salary for those in this profession. Marketing Consultants will also find cushy salaries in Seattle (+32 percent), St. Louis (+23 percent), Washington (+19 percent), and Boston (+17 percent). Those in the field find the lowest salaries in San Diego, 14 percent below the national average. Two other places where employers offer below-median salaries are Minneapolis (9 percent less) and Austin (5 percent less).

Related Job Salaries

Key Stats for Marketing Consultant

Gender

Female
71 %
Male
29 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 154 votes.
Less than 1 year
5%
1-4 years
39%
5-9 years
24%
10-19 years
21%
20 years or more
11%

Experience Affects Marketing Consultant Salaries

▲87%

▲40%

▲11%

National Average
$62,000

▼16%

Skills That Affect Marketing Consultant Salaries

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 154 votes.

Gender

Female
71 %
Male
29 %

Years of Experience

Less than 1 year
5%
1-4 years
39%
5-9 years
24%
10-19 years
21%
20 years or more
11%

Common Health Benefits

medical benefits
Medical: 57%
dental benefits
Dental: 51%
vision benefits
Vision: 43%
no benefits
None: 42%