▼47%
$195,828
Avg. Base Salary (USD)
/ year
Avg. Base Salary (USD)
10%
$126k
MEDIAN
$196k
90%
$234k
The average salary for a Marketing Director is $195,828 in 2026
Base Salary
$126k - $234k
Bonus
$0 - $25k
Total Pay
$155k - $236k
Is Average Late-Career Marketing Director Salary in San Francisco, California your job title? Find out what you should be paid
Use our tool to get a personalized report on your market worth.What's this?
EXPLORE BY:
Featured Content
‹
Remote Work
New research shows how to set pay for remote employees
Gender Pay Gap
New research shows that each woman experiences the disparity of gender pay gap in different ways, depending on her position, age, race and education.
Compensation Best Practices Report
From compensation planning to variable pay to pay equity analysis, we surveyed 4,900+ organizations on how they manage compensation.
Salary Budget Survey Report
See how organizations are shifting their salary budgets this year.
Retention Report
Get strategies you can use to retain top talent and learn how impactful employee retention really is.
Variable Pay Playbook
Before you decide whether variable pay is right for your org, get a deeper understanding of the variable pay options and the cultural impact of pay choices.
›
What is the Pay by Experience Level for Marketing Directors?
What Do Marketing Directors Do?
Find your market worth – how it works:
Common Health Benefits for a Marketing Director
Medical
100%
Dental
100%
Vision
100%
Gender Breakdown for Marketing Directors
Female
100.0%
This data is based on 3 survey responses. Learn more about the gender pay gap.
FAQs About Marketing Directors
What is the highest pay for Marketing Directors in San Francisco?
Our data indicates that the highest pay for a Marketing Director in San Francisco is $234k / year
What is the lowest pay for Marketing Directors in San Francisco?
Our data indicates that the lowest pay for a Marketing Director in San Francisco is $126k / year
How can Marketing Directors increase their salary?
Increasing your pay as a Marketing Director is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are a Marketing Director that oversees more junior Marketing Directors, this experience can increase the likelihood to earn more.