Marketing Director in Columbus, Ohio Salary

A Marketing Director in Columbus, Ohio earns an average salary of $79,375 per year. Skills that are associated with high pay for this job are Strategic Marketing, Project Management, and Strategic Planning.

$44,667 - $139,447
$45K
$79K
$140K
MEDIAN: $78,845
10%
50%
90%

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$0$139K
Salary $44,667 - $139,447
Bonus $1,208 - $20,886
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,302 - $139,447
  • Country: United States
  • Currency: USD
  • Updated: 17 Nov 2017
  • Individuals Reporting: 40

Job Description for Marketing Director

Marketing directors are responsible for managing and directing marketing tasks on behalf of their organization. They oversee their organization's marketing professionals and specify the scope of its marketing requirements and needs. Their main duties include creating projects, concepts and budgets for successful marketing campaigns, as well as helping resolve team issues and maintaining communication with clients, vendors and other managers within their company. They are also responsible for facilitating dialogue in their organization on marketing needs and requirements, including customers' needs. Marketing directors help brainstorm ideas, suggest appropriate technology to complete marketing tasks, coordinate with marketing professionals to modify campaigns and measure the progress of marketing projects. They collect data and refine research techniques to improve marketing performance in future endeavors.

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Marketing Director Tasks

  • Oversee staff operations, business planning, staff and advertising budget development.
  • Act as subject matter expert to leadership on issues relating to effective marketing.
  • Direct, plan and oversee the marketing strategies of the organization's products and services.
  • Maintain awareness in market changes and adjust marketing strategies accordingly.

About Columbus, Ohio

Franklin County, Ohio
849,067
Male:
413,981 (48.8%)
Female:
435,086 (51.2%)
Columbus (/kəˈlʌmbəs/; kə-LUM-bəs) is the capital and largest city of the U.S. state of Ohio. It is the 15th largest city in the United States, with a population of 850,106 (2015 estimate). It is the core city of the Columbus, OH Metropolitan Statistical Area (MSA), which encompasses a ten county area. It is Ohio's third largest metropolitan area, behind Cleveland and Cincinnati. Under the Combined Statistical Area (CSA) model, the Columbus, OH Metropolitan Statistical Area was the 25th largest in the United States. According to the U.S. Census Bureau, the Columbus-Marion-Zanesville, OH Combined Statistical Area (which also includes Marion, Chillicothe, and Mount Vernon) has a population of 2,424,831, making it the second largest metropolitan area in Ohio behind Cleveland. It is also the fourth most populous state capital in the United States, and the third largest city in the Midwestern United States. Columbus is the county seat of Franklin County. The city...
Columbus:
$47,401
Ohio:
$51,075
$871
Columbus:
$137,100
Ohio:
$136,400
4.6%

Marketing Director Job Listings

Pay by Experience Level for Marketing Director

Pay by Experience for a Marketing Director has a positive trend. An entry-level Marketing Director with less than 5 years of experience can expect to earn an average total compensation of $47,000 based on 22 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Marketing Director with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $82,000 based on 14 salaries. An experienced Marketing Director which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $75,000 based on 13 salaries. A Marketing Director with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $97,000 based on 5 salaries.

Key Stats for Marketing Director

Gender

Female
83 %
Male
17 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 11 votes.
1-4 years
15%
5-9 years
33%
10-19 years
38%
20 years or more
15%

Experience Affects Marketing Director Salaries

Late-Career
▲15%

National Average
$85,000

▼3%

▼11%

Entry-Level
▼45%

Skills That Affect Marketing Director Salaries


Project Management
▲38%

Strategic Planning
▲15%

National Average
$85,000

Online Marketing
▼2%



Branding
▼3%

Media / Public Relations
▼3%

Market Research
▼11%

Advertising
▼28%

Event Planning
▼35%

Graphic Design
▼38%

Social Media Marketing
▼53%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 11 votes.

Gender

Female
83 %
Male
17 %

Years of Experience

1-4 years
15%
5-9 years
33%
10-19 years
38%
20 years or more
15%

Common Health Benefits

medical benefits
Medical: 97%
dental benefits
Dental: 91%
vision benefits
Vision: 82%
no benefits
None: 3%