|Salary||$53,355 - $111,504|
|Total Pay (||$44,115 - $148,639|
How much does a Marketing Director make in Harrisburg, PA?
Job Description for Marketing Director
Marketing directors are responsible for managing and directing marketing tasks on behalf of their organization. They oversee their organization's marketing professionals and specify the scope of its marketing requirements and needs. Their main duties include creating projects, concepts and budgets for successful marketing campaigns, as well as helping resolve team issues and maintaining communication with clients, vendors and other managers within their company. They are also responsible for facilitating dialogue in their organization on marketing needs and requirements, including customers' needs. Marketing directors help brainstorm ideas, suggest appropriate technology to complete marketing tasks, coordinate with marketing professionals to modify campaigns and measure the progress of marketing projects. They collect data and refine research techniques to improve marketing performance in future endeavors.Read More...
A bachelor's degree in marketing or a similar field is generally required for this position. Previous marketing experience is needed as well, and management experience is typically required or preferred. Marketing certifications may be beneficial. Marketing directors must have excellent problem-solving skills, the ability to multitask effectively, and the ability to work well on a team setting and on their own with minimal supervision. They also need to be able to use a personal computer to respond to inquiries, observe progress and approve marketing materials. (Copyright 2018 PayScale.com)
Marketing Director Tasks
- Oversee staff operations, business planning, staff and advertising budget development.
- Act as subject matter expert to leadership on issues relating to effective marketing.
- Direct, plan and oversee the marketing strategies of the organization's products and services.
- Maintain awareness in market changes and adjust marketing strategies accordingly.
Marketing Director Job Listings
Key Stats for Marketing Director
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