The average salary for a Marketing Director with Strategic Planning skills is $95,312.
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What Do Marketing Directors Do?
Marketing directors are responsible for managing and directing marketing tasks on behalf of their organization. They oversee their organization's marketing professionals and specify the scope of its marketing requirements and needs. Their main duties include creating projects, concepts and budgets for successful marketing campaigns, as well as helping resolve team issues and maintaining communication with clients, vendors and other managers within their company. They are also responsible for fac…Read more
Marketing Director Tasks
- Direct, plan and oversee the marketing strategies of the organization's products and services.
- Maintain awareness in market changes and adjust marketing strategies accordingly.
- Oversee staff operations, business planning, staff and advertising budget development.
- Act as subject matter expert to leadership on issues relating to effective marketing.
Popular Employer Salaries for Marketing Director
Explore the most common career paths for Marketing Director. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner
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Vice President (VP), Marketing
Chief Marketing Officer (CMO)
Somewhat common (8 - 20%)
Marketing Director Job Listings
What Are Popular Skills for Marketing Directors?
Skills in Strategic Marketing are correlated to pay that is above average. Skills that pay less than market rate include Online Marketing, Branding, Marketing Communications and Marketing Management.
What is the Pay by Experience Level for Marketing Directors?
An entry-level Marketing Director with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $49,534 based on 5 salaries. An early career Marketing Director with 1-4 years of experience earns an average total compensation of $63,646 based on 183 salaries. A mid-career Marketing Director with 5-9 years of experience earns an average total compensation of $83,368 based on 413 salaries. An experienced Marketing Director with 10-19 years of experience earns an average total compensation of $107,083 based on 628 salaries. In their late career (20 years and higher), employees earn an average total compensation of $117,394.
Pay Difference by Location
Employees with Marketing Director in their job title in San Francisco, California earn an average of 53.6% more than the national average. These job titles also find higher than average salaries in Chicago, Illinois (30.8% more) and New York, New York (27.2% more). The lowest salaries can be found in Denver, Colorado (8.0% less).
Years of Experience
This data is based on 1,496 survey responses.