Promotions Manager Salary

Earnings for Promotions Managers in the United States come in at around $51K per year on average. Career length and the particular city each impact pay for this group, with the former having the largest influence. A large number enjoy medical while most get dental coverage. Vision coverage is also available to a fair number. Men are in the minority of survey respondents, with female Promotions Managers making up 75 percent. Most Promotions Managers report high levels of job satisfaction. The figures in this rundown are based on the results of PayScale's salary questionnaire.

$30,686 - $83,343
$31K
$50K
$83K
MEDIAN: $50,277
10%
50%
90%

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$9.93 - $20.67
$9
$15
$21
MEDIAN: $14.59
10%
50%
90%

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$0$85K
Salary $30,686 - $83,343
Bonus $-0.49 - $10,234
Profit Sharing $-0.50 - $9,933
Commission $2,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$29,360 - $85,250
  • Country: United States
  • Currency: USD
  • Updated: 20 Nov 2017
  • Individuals Reporting: 182
Hourly Data $0$20
Hourly Rate $9.93 - $20.67
Overtime $18.00
Annual Data $0$85K
Bonus $-0.49 - $10,234
Commission $2,000
Profit Sharing $-0.50 - $9,933
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$29,360 - $85,250
  • Country: United States
  • Currency: USD
  • Updated: 20 Nov 2017
  • Individuals Reporting: 22

Job Description for Promotions Manager

A promotions manager's main responsibility is supervising promotion programs to raise point-of-sale transactions. This is done through advertising promotional deals to encourage prospective customers to purchase products. These managers work with their organization's marketing and sales departments to develop and refine effective promotions strategies. They must ensure that all promotions and offers are sent to their target consumer on time, as well as make sure that in-store graphics are accurate and meet organizational standards. Promotions managers are also in charge of making sure that marketing campaigns are effective and make adjustments as needed. Additionally, they must ensure all marketing campaigns are within their budgets. These directors generally work full time in an office setting during regular business hours.

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Promotions Manager Tasks

  • Create annual profit plan projections by program by month and report on activity.
  • Manage contracts and relationships to deliver advertising and merchandising materials.
  • Manage development, launch and administration for an advertising program.
  • Assist product managers with product launch plans.
  • Supervise development and launch of merchandising materials for consumers and dealers.

Common Career Paths for Promotions Manager


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Many Promotions Managers move into Marketing Manager roles, in which average pay is a slightly higher $61K per year.

Promotions Manager Job Listings

Popular Skills for Promotions Manager


Survey results suggest that Promotions Managers use a fairly large toolkit of professional skills. Most notably, skills in Project Management, Promotions, Marketing Communications, and Marketing Management are correlated to pay that is above average. Those listing People Management as a skill should be prepared for drastically lower pay. Event Management and Event Planning also typically command lower compensation. Competency in Event Planning frequently indicates knowledge of Promotions.

Pay by Experience Level for Promotions Manager

Pay by Experience for a Promotions Manager has a positive trend. An entry-level Promotions Manager with less than 5 years of experience can expect to earn an average total compensation of $45,000 based on 59 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Promotions Manager with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $51,000 based on 28 salaries. An experienced Promotions Manager which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $62,000 based on 20 salaries. A Promotions Manager with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $86,000 based on 7 salaries.

Related Job Salaries

Key Stats for Promotions Manager

Gender

Female
69 %
Male
31 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 37 votes.
Less than 1 year
2%
1-4 years
46%
5-9 years
26%
10-19 years
19%
20 years or more
6%

Experience Affects Promotions Manager Salaries

Late-Career
▲75%

Experienced
▲26%

▲4%

National Average
$49,000

Entry-Level
▼9%

Skills That Affect Promotions Manager Salaries

Project Management
▲19%

National Average
$49,000

▼1%

Marketing Communications
▼3%

Marketing Management
▼9%

Social Media Marketing
▼17%

Event Planning
▼25%

Event Management
▼26%

People Management
▼30%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 37 votes.

Gender

Female
69 %
Male
31 %

Years of Experience

Less than 1 year
2%
1-4 years
46%
5-9 years
26%
10-19 years
19%
20 years or more
6%

Common Health Benefits

medical benefits
Medical: 84%
dental benefits
Dental: 79%
vision benefits
Vision: 69%
no benefits
None: 12%