Average Social Media Specialist Salary

Average Social Media Specialist Salary

$45,171
Avg. Base Salary (USD)
10%
$34k
MEDIAN
$45k
90%
$62k

The average salary for a Social Media Specialist is $45,171

Base Salary
$34k - $62k
Bonus
$237 - $5k
Profit Sharing
$101 - $3k
Commission
$262 - $2k
Total Pay
$29k - $61k
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What Do Social Media Specialists Do?

Social Media Specialist Tasks
  • Write, develop, and strategize for online content production and scheduling.
  • Assist with crisis and negative news communications.
  • Develop outreach and partner programs with relevant individuals and communities.
  • Track metrics on audience, content, views, and competitors.
  • Work with teams to identify social media content, topics, and information flow.
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Job Satisfaction for Social Media Specialist

3.7 out of 5
(286)
Highly Satisfied
32Reviews
Based on 286 responses, the job of Social Media Specialist has received a job satisfaction rating of 3.73 out of 5. On average, Social Media Specialists are highly satisfied with their job.

Gender Breakdown

Female
78.8%
Male
20.2%
Prefer to self-define
1.0%
This data is based on 935 survey responses. Learn more about the gender pay gap.

Common Health Benefits

Medical

71%

Dental

61%

Vision

55%

None

28%