Search Engine Marketing (SEM) Specialist Salary

The average salary for a Search Engine Marketing (SEM) Specialist is $45,031 per year. Most people move on to other jobs if they have more than 10 years' experience in this career. A skill in Social Media Optimization is associated with high pay for this job.
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$32,666 - $63,918
$33K
$46K
$64K
MEDIAN: $45,862
10%
50%
90%

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$13.28 - $29.36
$13
$21
$29
MEDIAN: $21.22
10%
50%
90%

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$0$66K
Salary $32,666 - $63,918
Bonus $149.60 - $7,424
Profit Sharing $2,049
Commission $503 - $17,879
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$32,804 - $66,054
  • Country: United States
  • Currency: USD
  • Updated: 25 Jul 2017
  • Individuals Reporting: 226
Hourly Data $0$39
Hourly Rate $13.28 - $29.36
Overtime $26.68
Annual Data $0$66K
Bonus $149.60 - $7,424
Commission $503 - $17,879
Profit Sharing $2,049
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$32,804 - $66,054
  • Country: United States
  • Currency: USD
  • Updated: 25 Jul 2017
  • Individuals Reporting: 32

Find Out Exactly What You Should Be Paid

United States (change)

Job Description for Search Engine Marketing (SEM) Specialist

Search engine marketing (SEM) specialists work in a variety of settings, ranging from smaller websites to large firms. Job duties include planning strategies and goals for optimization results, conducting keyword research, and producing marketing campaigns. They are also in charge of auditing content and content delivery, generating detailed reports, and keeping up to date with the latest trends and concepts in search engine marketing. SEM specialists' work requires excellent communication skills, as they must regularly communicate with other departments about potential improvements and techniques. Although individuals in this position report to management, the ability to work independently is also needed. In some large firms or websites, the SEM specialist may be required to working with a team of other marketing specialists.

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Search Engine Marketing (SEM) Specialist Tasks

  • Assist in the development and implementation of banner advertising, email and online marketing strategies.
  • Compile and organize website traffic data using tracking tools.
  • Coordinate transfer of incoming and outgoing internet information.

Search Engine Marketing (SEM) Specialist Job Listings

Popular Skills for Search Engine Marketing (SEM) Specialist

Pay Difference by Location

20%

19%

13%

-6%

-10%

-11%

-13%

National Average: $46,037

Larger city markers indicate a job is popular in that location.

Search Engine Marketing (SEM) Specialist Reviews

Q: What is it like working as a Search Engine Marketing (SEM) Specialist?

Search Engine Marketing (SEM) Specialist in Bend:
"Add resources for increased efficiency."
Pros: I love the people on my team, benefits at work are pretty good and we have an opportunity to really help out the company in a financial way where most other departments are not able to do that.
Cons: We're still pursuing more resources and higher scale-ability, since a lot of our processes are still manual, and other teams who depend on our services aren't trained very well in regards to our abilities and best practices, which also affects our efficiency.

Search Engine Marketing (SEM) Specialist in St. Paul:
"Resident SEM Queen."
Pros: Challenging. Creative. Interacting with reps. Campaign analysis. Campaign optimization. Contributing to revenue. Training. Campaign management. Paid parking. 7.5 hour work day.
Cons: No support from managers. No advancement opportunities. No recognition from immediate managers. Minimal annual increases. Minimal employee appreciation. No team building. Tense working environment.

Related Job Salaries

Key Stats for Search Engine Marketing (SEM) Specialist

Gender

Female
49 %
Male
51 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 37 votes.
Less than 1 year
6%
1-4 years
81%
5-9 years
10%
10-19 years
3%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Search Engine Marketing (SEM) Specialist Salaries

▲21%

Experienced
▲9%

National Average
$46,000

▼3%

Skills That Affect Search Engine Marketing (SEM) Specialist Salaries

Social Media Optimization
▲13%



National Average
$46,000


Social Media Marketing
▼1%

Search Engine Marketing (SEM)
▼2%

Microsoft Excel
▼2%

Search Engine Optimization (SEO)
▼2%


Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 37 votes.

Gender

Female
49 %
Male
51 %

Years of Experience

Less than 1 year
6%
1-4 years
81%
5-9 years
10%
10-19 years
3%

Common Health Benefits

medical benefits
Medical: 83%
dental benefits
Dental: 70%
vision benefits
Vision: 63%
no benefits
None: 17%
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